PwC Marketing Senior Manager - Workforce of the Future in Chicago, Illinois
PwC is a network of firms committed to delivering quality in assurance, tax and advisory services.
We help resolve complex issues for our clients and identify opportunities. Learn more about us at www.pwc.com/us.
At PwC, we develop leaders at all levels. The distinctive leadership framework we call the PwC Professional (http://pwc.to/pwcpro) provides our people with a road map to grow their skills and build their careers. Our approach to ongoing development shapes employees into leaders, no matter the role or job title.
Are you ready to build a career in a rapidly changing world? Developing as a PwC Professional means that you will be ready
- to create and capture opportunities to advance your career and fulfill your potential. To learn more, visit us at www.pwc.com/careers.
It takes talented people to support the US firm of the largest professional services organization in the world. Not all of us work directly with external clients. Some of our best people choose to apply their talents inside PwC.
As part of Internal Firm Services, you're serving an organization on par with many of our external clients. Our Internal Firm Services team consists of first-rate marketers, human resource professionals, computer technologists, knowledge managers, accountants, financial planners, administrators and leaders. Internal Firm Services staff are the people who make it work for the people who make it work for our clients.
PwC's Marketing and Sales function is a client-focused, high-performing team, which is strategically aligned to the Firm's priorities and passionately focused on positioning a distinctive PwC brand in the marketplace and driving long-term revenue growth for the Firm.
Marketing's job is to deeply understand our customer's needs and wants, and to turn those insights into plans and actions that generate high margin demand and elevate our brand.
We act as an enabling function to help the client serving professionals accomplish their strategies and meet their targets.
We deliver this result through creative and innovation application of deep marketing expertise, data analytics, strong program management, media, and branding knowledge.
Line of Service Marketing focuses on the marketing of PwC Lines of Service: Advisory, Assurance, Private Company Services, Risk Assurance, or Tax. The Line of Service marketing team advises Line of Service leadership on strategic business issues that impact this client base
- for example, internal and external forces that impact the Line of Service's ability to increase sales and build the PwC brand.
Minimum Year(s) of Experience: 6
Minimum Degree Required: High School Diploma or GED
Degree Preferred: Bachelor's degree in Marketing or like kind field (e.g., Communications, Public Relations, Advertising).
Demonstrated intimate level knowledge of marketing strategies and programs developed to drive business objectives and provide the overall direction for all marketing activities. Demonstrated intimate level understanding of competitive positioning leveraged to contribute to the development of messaging and marketing strategies. In-depth understanding of key business issues our clients are facing and aligns our go-to-market strategy and point-of-view(s) around those issues.
Ability to evaluate, analyze and interpret voice of the customer and market research information from a variety of sources. Proven ability to leverage writing skills in order to translate complex concepts into easy to understand and compelling messaging. Proven ability to manage marketing budget, across all programs. Demonstrated ability to measure and track results of marketing programs and report on Return On Investment (ROI). Proven ability to overcome internal barriers and resource constraints in order to produce successful program, effectively manage accelerating changes as required in a dynamic market and organization. Demonstrated ability to share responsibility for driving adherence to risk management protocols. Proven ability to manage multiple complex marketing programs in one or more business area. Proven ability to lead the development of marketing tactics across a wide variety of functional areas of marketing. Ability to work independently to resolve issues, coordinating with leadership or subject matter experts when necessary. Ability to manage on-going marketing strategy and drives change by collaborating with other marketing and sales professionals. Ability to manage performance and development of staff through coaching. Experience with social channels and digital media.
All qualified applicants will receive consideration for employment at PwC without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law.