Cummins Inc. Sr. Market Data Analyst in Columbus, Indiana

Sr. Market Data Analyst


Cummins is a place big enough to coach and develop a global workforce and create the world’s leading clean, engine technology. We’re also small enough for you to find your fit and personal passion with a team of dependable, innovative thinkers who are developing their careers within a diverse, inclusive, empowering environment.

Learn more about this role and how you can begin Working Right .

Our Corporate Business Unit delivers reliable, durable, high performing products to our global partners. Working in an innovative space, you’ll develop high tech solutions that will fuel your advanced career skill set and empower you to own your career. Our integrated businesses demand the talents and creativity of individuals with a wide range of skills and experience.

This is an exciting opportunity in Columbus, Indiana for a Sr. Market Data Analyst. Cummins USA is where you can work on industry leading Supply Chain projects.

Your impact will happen in these and other ways:

  • Provides comprehensive analytic marketing research for markets, products, and customers in support of the strategic and business planning process. Researches, verifies, and organizes complex market trend, competitive intelligence, and sales data.

  • Consults as required with business leaders, market strategy leads, and cross-functional subject matter experts on market research projects.

  • Provides market research project design, data collection, and analysis in support of brand and business performance such as a Voice of the Customer initiative.

  • Develops complex reports, insightful ideas and recommendations presenting information to all levels of business leadership.

  • Monitors critical market developments; synthesizes and communicates market trends and competitive intelligence in order to drive business decisions.

  • Prepares and updates market, customer, product, and competitor summaries.

  • Develops timelines and metrics to meet all key deadlines and deliverables.

  • Coaches and provides guidance to less experienced marketing staff.

  • Conduct evaluation of market size and market share.

  • Provide direct input on business planning and business measurement.

  • Manage third party marketing research vendor selection, planning process, and oversee project execution.



Market Analysis - Able to deploy local processes to attain the most critical market information required to develop a specific product/product line plan.

Gathering And Understanding Voice Of The Customer (Voc) - Knows the function of the information behind the gathering and understanding voice of the customer (Voc). The Expert is able to suggest changes to the process and test those changes to verify acceptability.

Market Opportunity Prioritization - Understands strategy process, can assess projects against strategic relevance to business and works with stakeholders effectively to align work.

Market Research - In depth understanding of industry market research standards and techniques. Experience with design, and the ability to complete analysis to make effective recommendations.

Facilitating Internal Relationships & Consensus - Understands tools & techniques for group facilitation and has exercised for small groups.

Education, Licenses, Certifications

College, university, or equivalent degree in marketing, sales or a related subject required. MBA or equivalent degree preferred.


Intermediate level of relevant and related work experience required.


  • Location flexible between Columbus, IN (COB) and Indianapolis (DBU HQ).

  • Provide market sizing, market share & forecasting capability on regular basis

  • Lead market sizing alignment for Power Systems market segments and regions


  • Preferably have a statistics and/or economics background (experience with statistical and/or economic analysis)

  • Critical thinking and insightful analysis, strong analytical skills (some data analytics experience preferred)

  • Managing multiple stakeholders across the business

  • Have an understanding of the forecast methodology, tools and techniques and ability to build robust forecast models to present the market outlook

  • Able to explain complex concepts and problems in simple terms, with the ability to communicate clearly and effectively at all levels

  • Recognize, follow and analyze market trends and articulate its impact on Cummins key market segments

  • Good understanding of market leading indicators and correlation with market demand

  • Identify best data sources; manage and maintain vendor relationship

  • Ability to work under pressure and to prioritize workload

  • Self-motivated, flexible and responsive to business needs and changes in priorities and deadlines

  • Strong verbal and written communication, presentation skills


Primary Location United States-Indiana-Columbus-US, IN, Columbus, Corporate Office Building

Job Type Experienced - Professional / Office

Recruitment Job Type Professional - Experienced

Job Posting Jul 31, 2017, 10:19:56 AM

Unposting Date Ongoing

Req ID: 170003LK