Verizon Marketing Coordinator - Demand Generation in Rolling Meadows, Illinois
What you’ll be doing...
Marketing Coordinator, Demand Generation
The Marketing Coordinator is a critical member of the Verizon Telematics Demand Generation Team: researching, preparing, executing, and reporting on a wide variety of inbound marketing activities including content marketing, marketing automation, media buying and advertising, webinar production, influencer marketing, and email marketing. Reporting to the Director of Demand Generation, the Marketing Coordinator will collaborate with members of the Demand Gen team and integrate activities with other marketing and sales departments to ensure continual improvement and a consistent flow of qualified leads that convert to sales.
This is an excellent opportunity for a junior marketer to build skills, hone interests, and gain exposure to full-spectrum campaign strategy and execution in a rapidly growing segment of a fast-paced Fortune 100 company. The right candidate will bring curiosity, flexibility, organization, creativity, an analytic mind, and a knack for keeping multiple projects on pace. Attention to detail, critical thinking, collaborative work style and excellent written and verbal communication skills are a must.
Specific duties will include
+ + Scheduling and producing webinars, both in-house and through media partners
Supporting an extensive media buying program across multiple segments
Assisting in identifying and developing relationships with thought leaders in multiple industries to build an effective influencer marketing and editorial contributor program
Performing competitive campaign analysis
Proofreading and QA of emails, blog posts, landing pages, digital ads and other materials
Using web analytics, CRM, and marketing automation software to report on the performance of content, email and advertising programs
Coordinating the scheduling, production and delivery of creative assets with multiple internal and external partners
Assisting with other projects as required and/or in keeping with specific interests and abilities
What we’re looking for...
+ + 4-year degree in marketing or related field
2 to 3 years’ experience in a marketing support role
Excellent organization, analytical and communications skills
Familiarity with Microsoft Office and Google applications, especially Excel
Ability to interact productively and professionally with colleagues at all levels of the marketing and sales organization
Some experience with website analytics
Some experience with CRM and marketing automation—particularly SalesForce and Eloqua—preferred but not required
When you join Verizon...
You’ll be doing work that matters alongside other talented people, transforming the way people, businesses and things connect with each other. Beyond powering America’s fastest and most reliable network, we’re leading the way in broadband, cloud and security solutions, Internet of Things and innovating in areas such as, video entertainment. Of course, we will offer you great pay and benefits, but we’re about more than that. Verizon is a place where you can craft your own path to greatness. Whether you think in code, words, pictures or numbers, find your future at Verizon.
Equal Employment Opportunity
We're proud to be an equal opportunity employer- and celebrate our employees' differences, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or Veteran status. Different makes us better.