Verizon Enterprise Field Marketing Manager in Aliso Viejo, California
What you’ll be doing...
At Verizon Connect, we guide a connected world on the go.
We’re in it to win it. Today we’re the #1 global provider of fleet management solutions for both enterprise and small/medium businesses. Our consumer products, like Hum, create a more connected ride with vehicle diagnostics, emergency assistance, and WiFi. And to top it off, our partnerships with major car manufacturers help us care for more drivers with our connected technologies.
As a top 20 SaaS leader, we know our talent is the most important component to our success. We hire top talent and empower them to do their best work. As a division of Verizon, we combine the fun and excitement of a start-up environment with the resources, operational excellence, and brand recognition of an established tech giant.
Verizon Connect is looking for a Field Marketing Manager with extensive experience supporting a large enterprise sales team. As the key liaison between the marketing team and the West Coast Enterprise Sales Team, the Field Marketing Manager will be responsible for developing sales tools, managing campaigns, supporting events and fielding requests from a team of about 30 sales reps. This position requires a motivated self-starter who can seize opportunities with minimal direction and who thrives in complex, fast-paced environments.
Key Objectives of this role:
+ + Work alongside and support a team of 30+ enterprise sales reps
Employ strong multitasking skills to manage sales needs and requests, while keeping a keen eye on attention to detail
Develop and execute campaigns intended to nurture and drive engagement within prospect accounts
Partner and collaborate with sales leadership to determine ways to accelerate the pipeline
Identify areas of opportunity for, and manage the development of, new and useful sales tools
Ensure collaboration among Marketing, Sales and Product business units for the rollout of new products and marketing plans
+ + Sit in on weekly sales team meetings – provide updates on all marketing activities and gain insight into new development withour prospect and customer pipeline
Work with sales leadership to determine sales enablement needs
Field vast array of requests from sales team – manage and prioritize to ensure optimal support
Manage and roll out high-impact sales enablement tools
Email nurture campaigns: define program objectives, target audiences, messaging, strategy and calls to action and offers
Plan and deploy field events for current and prospective customers to drive product/brand and sales pipeline with the sales team
Proactively engage with the sales and marketing teams to coordinate, communicate and optimize the impact of marketing activities
Work cross-functionally with other departments: sales / sales ops / sales enablement / product / integrated marketing
What we’re looking for...
7-10 years of marketing experience, ideally in B2B tech industry
Experience working directly with a large enterprise sales team
Experience developing and executing successful email campaigns and sales enablement marketing plans
Experience managing multiple marketing programs/campaigns in various phases of the production cycle and ability to read and interpret response data and analysis
Motivated self-starter who can seize opportunities with minimal direction and who thrives in complex, fast-paced environments
Proficiency in Salesforce.com, Pardot (or similar marketing automation tool with HTML), Excel, PowerPoint and Google Drive/Docs
Data-driven and familiar with industry standard marketing KPI’s
Team-centric mentality and strong communication skills
Ability to work from our officesin Orange County, California
When you join Verizon...
You’ll be doing work that matters alongside other talented people, transforming the way people, businesses and things connect with each other. Beyond powering America’s fastest and most reliable network, we’re leading the way in broadband, cloud and security solutions, Internet of Things and innovating in areas such as, video entertainment. Of course, we will offer you great pay and benefits, but we’re about more than that. Verizon is a place where you can craft your own path to greatness. Whether you think in code, words, pictures or numbers, find your future at Verizon.
Equal Employment Opportunity
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