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IBM Adobe Marketing Cloud - Campaign Architect in Armonk, New York

Introduction

As an IBM Application Architect, you directly help clients transform their business and solve complex problems. You will define the scope and vision for projects that deliver customized solutions using your knowledge of IBM platforms. You are a technical leader, serving as a liaison among business partners, technical resources, and project stakeholders.

Your Role and Responsibilities

Do you have curiosity for new technologies and techniques? Do you thrive in client-facing environments? Are you an Adobe Campaign expert? Are you ready to take your career to the next level? Apply now!

IBM Global Business Services (GBS) is hiring an Adobe Campaign Architect with subject matter expertise in Adobe Campaign v6 and other Adobe Marketing Cloud solutions. Join our North America Customer Platforms consulting team and work with some of the world's most essential companies across a variety of industries.

In this role, you will l everage your product knowledge of Adobe Campaign to consult on campaign workflow creation and maintenance. We are seeking consultants with extensive experience working in digital marketing, with a focus on direct mail, email marketing and analytics. Strong functional competency in campaign orchestration and marketing automation using Adobe Campaign is essential.

Campaign Architects will be expected to:

  • Understand related legacy systems and how solution would integrate with existing systems to achieve desired business outcomes. Provide recommendations to developers on best practices and oversee development.

  • Be well-versed in project management methodologies and possess a deep understanding of software implementation and onboarding.

  • Act as a practitioner with experience in email marketing best practices

  • Have strong communication skills with the ability to lead discussions. Provide guidance for customer coaching and training focused on enabling end-users of the product.

  • Have the ability to transform business requirements into technical specifications. Design/architect custom campaign data model based on requirements.

  • Provide in-depth knowledge of solution integration between Campaign-AEM, Campaign-Analytics, Campaign-Target.Be able to identify approach and key deliverables across performance marketing & analysis offering to meet marketing and business challenges.

  • Be capable of designing solution on injecting customer profile data (flat files) from 3rd party system into Adobe Campaign data model.

  • Act as a problem solver to performance marketing challenges across channels. Understand all modules in Adobe Campaign.

  • Be able to provide recommendations for running large, complex campaigns.Be familiar with the Unica marketing automation platform.

  • Have experience migrating clients from existing marketing solutions to Adobe Campaign suite.

As a Campaign Architect you will be expected to work with internal stakeholders to understand business objectives, define data strategy needs, develop project scope for performance marketing and analytics programs, and determine measurement strategies and reporting/communication protocols.

Required Technical and Professional Expertise

  • Must be an accredited Adobe Certified Expert (ACE) in Adobe Campaign

  • At least 2 years of experience with Adobe Campaign v6

  • At least 2 years of experiencewith SQL

  • At least 2 years of experience with Javascript

  • At least 1 year of work in Linux, Windows environment

  • Knowledge of HTML, CSS

Preferred Technical and Professional Expertise

  • 3+ years of experience with Adobe Campaign v6

  • At least 1 year of experience with Adobe Campaign Standard

  • At least 1 year of experience with Adobe Experience Manager

  • At least 1 year of experience performing full stack web development

About Business Unit

IBM Services is a team of business, strategy and technology consultants that design, build, and run foundational systems and services that is the backbone of the world's economy. IBM Services partners with the world's leading companies in over 170 countries to build smarter businesses by reimagining and reinventing through technology, with its outcome-focused methodologies, industry-leading portfolio and world class research and operations expertise leading to results-driven innovation and enduring excellence.

Your Life @ IBM

What matters to you when you’re looking for your next career challenge?

Maybe you want to get involved in work that really changes the world? What about somewhere with incredible and diverse career and development opportunities – where you can truly discover your passion? Are you looking for a culture of openness, collaboration and trust – where everyone has a voice? What about all of these? If so, then IBM could be your next career challenge. Join us, not to do something better, but to attempt things you never thought possible.

Impact. Inclusion. Infinite Experiences. Do your best work ever.

About IBM

IBM’s greatest invention is the IBMer. We believe that progress is made through progressive thinking, progressive leadership, progressive policy and progressive action. IBMers believe that the application of intelligence, reason and science can improve business, society and the human condition. Restlessly reinventing since 1911, we are the largest technology and consulting employer in the world, with more than 380,000 IBMers serving clients in 170 countries.

Location Statement

For additional information about location requirements, please discuss with the recruiter following submission of your application.

Being You @ IBM

IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

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