Home Depot Senior Analyst, Digital Assets in Atlanta, Georgia
The Content Program Management Sr Analyst works collaboratively across Creative Services and Retail Media to support sponsored content for Home Depot, supporting our internal advertising business. This position will require gaining in-depth knowledge about business applications in use and creative solutions offered to vendors and be comfortable discussing change impacts, issues and path to resolution or success. This position will streamline operations to further enhance the content offerings within our internal advertising business. This position has day-to-day responsibility to plan and execute advertising campaigns for our suppliers with tasks such as proofreading copy, application troubleshooting, overseeing design iterations, and communicating progress to appropriate stakeholders.
This person should be able to effectively communicate to various teams, vendors and leaders, understand sales and identify trends in the retail media industry and be able to plan for the future. This role uses strategic thinking to see the big picture and determine solutions for multimedia campaigns.
MAJOR TASKS, RESPONSIBILITIES AND KEY ACCOUNTABILITIES
45% Manage and cultivate relationship with selected supplier; gaining their trust and being their primary point of contact for issues pertaining to online SKU presentation.
35% Work collaboratively with supplier in identifying new business development opportunities and creating a market strategy to share with Merchant and VMM for future marketing initiatives.
20% Track and measure performance on a weekly, monthly and yearly basis and leverage knowledge gained into actionable results.
NATURE AND SCOPE
Position reports to Manager, Content Program Management
No direct reports
ENVIRONMENTAL JOB REQUIREMENTS
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Typically requires overnight travel less than 10% of the time.
Must be eighteen years of age or older.
Must be legally permitted to work in the United States.
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
Years of Relevant Work Experience: 6 years
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Project Management experience in a creative environment or advertising/marketing agency. Bachelor’s degree in field related to Marketing, Advertising, Communications, Journalism, or other relevant area or equivalent work experience in e-commerce.
Proficient in Excel, PowerPoint, and Visio
Technical aptitude and agility to learn database systems and web-based tools
Proven record of having launched, revitalized, and differentiated brands online; ensured that the brand expression is cohesive across various digital touch points
Proven record of having worked with major consumer brands and knowing how to support/differentiate them in the digital space.
Knowledge, Skills, Abilities and Competencies:
Proven track record of taking ownership and driving results: self-starter and self-directed
Strong attention to detail and exceptional organizational skills
Ability to seamlessly manage multiple responsibilities within a fast-paced work environment
Exceptional interpersonal and communication skills
Ability to lead and manage cross functionally
Proven ability to build relationships and influence without authority We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.
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