Verizon CRM Marketing Manager in Basking Ridge, New Jersey

What you’ll be doing...

You will develop data-driven, digitalmarketingprograms for FiOS CRM. You will also create effective strategies and tactics that deliver increased revenue and reduced churn within the consumer FiOS customer base. The work you’ll do every day impacts the way people live, work and play.

  • Lifecycle Manager:

  • Execute new actions within the Lifecycle framework to mitigate churn and optimize RCM.

  • Run all critical elements to bring programs to market including legal reviews, Finance reviews, IT development, reporting, and analytics.

  • Continue to optimize programs in-market to deliver strong results based on performance and learnings.

  • Provide results and performance analysis to continually improve the marketing programs.

  • Coordinate with Digital team to ensure digital delivery of the lifecycle interactions within a digital ecosystem.

What we’re looking for...

You’ll need to have:

  • Bachelor’s degree or six or more years of work experience.

  • Six or more years of relevant work experience

Even better if you have:

  • Bachelor’s degree in Marketing or Technology

  • Ability to analyzed data in a Marketing or Business role

  • Strong analytical skills.

  • Created dashboards for key performance indicators.

  • Digital marketing campaign execution experience is critical.

  • Demonstrated experience developing digital marketing strategies that delivered results.

  • Analytical skills to develop customer insights.

  • Experience with digital marketing tactics and measurements.

  • Basic skills using key tools such as Microsoft Word, Microsoft Excel, Tableau, Databases and online data sources.

  • A Master’s degree. Evenbetter if you have your MBA/MS.

  • Experience in product management and development.

When you join Verizon...

You’ll be doing work that matters alongside other talented people, transforming the way people, businesses and things connect with each other. Beyond powering America’s fastest and most reliable network, we’re leading the way in broadband, cloud and security solutions, Internet of Things and innovating in areas such as, video entertainment. Of course, we will offer you great pay and benefits, but we’re about more than that. Verizon is a place where you can craft your own path to greatness. Whether you think in code, words, pictures or numbers, find your future at Verizon.

Equal Employment Opportunity

We're proud to be an equal opportunity employer- and celebrate our employees' differences, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or Veteran status. Different makes us better.

REQNUMBER: 480478-1A