Oracle Senior Business Analyst in Bucharest, Romania
Senior Business Analyst
Job Title: Business Analyst - EMEA & APAC Digital Demand Generation
Location: Any EMEA/APAC
Reporting to: Senior Director Research and Analytics- EMEA & APAC Digital Demand Generation
The Role has two principal functions :
To apply a business analysis driven approach to ensure optimization of the outcomes of EMEA & APAC Digital Demand Generation team activities, working closely with Sales organizations.
To be the catalyst for digital transformation in marketing in the areas of strategy and planning.
The person will work with key stakeholders in Sales, Marketing and Business Development Group to agree and drive priorities for change
The role requires the development and maintenance of an analytical platform and approach, with the support of a Data Analyst team, to perform the analysis of the Digital Demand Generation processes and the related outcomes.
Where necessary, influence Sales, Marketing and BDG Management to change strategy, tactics, behavior and/or processes.
Drive Field Marketing to adopt innovations and change and ensure they are executing according to best practices at every stage of the demand waterfall.
Deliver real-time insight on high priority topics directly to marketing leaders
Work closely with EMEA & APAC Digital Marketing leadership team to understand business priorities
Support marketing leaders in extracting insights that support business optimization
Deliver training and ad hoc support for end users on datasets and tools
Support delivery of regular reporting of the “end-to-end” Digital generation processes (including the BDG processes) to marketing and sales leaders
Support the evolution of existing reporting approaches to improve communication clarity
Ensure analysis is fully aligned with business goals
Run focus groups to support the building of campaign messaging
Attend Executive & Management meetings (internal and external) to present analysis and researches
Qualifications & Skills Required
5/7 years of corporate business and data analysis experience with the capability to deal with Field Sales, Inside Sales, Marketing and BDG stakeholders at senior level.
Strong analytical and Business Intelligence skills.
Deep knowledge of Marketing and Sales disciplines and processes with a focus on Modern Marketing practices (Social Media, Digital/web, SEO/SEM, Marketing Automation, Content led Marketing, Inbound, Personas, Buyers journey, integration)
Enterprise software and technology experience highly preferred
Relationship building skills with gravitas and ability to earn respect and to drive change to a senior level within Marketing and Sales.
Expert level knowledge of MS Office products, especially Excel and Powerpoint
Knowledge of Sales and Marketing Automation systems.
Strong written and verbal communications skills in English.
Ability to navigate large, complex & matrix organizations.
Program and SLA management
Discretion when managing sensitive information
Networking, influencing, and stakeholder/relationship management
Collaboration and best practice sharing
Ability to work as a team player in a fast-paced environment
Demonstrated ability to operate both strategically & execute tactically as required
Relevant university degree (Business Analysis, Data Analysis)
Master’s or advanced degree a plus
Resilience, flexibility & adaptability
Detailed Description and Job Requirements
As part of Oracle's employment process candidates will be required to successfully complete a pre-employment screening process. This will involve identity and employment verification, professional references, education verification and professional qualifications and memberships (if applicable).
Job: All Roles
Job Type: Contractor Hire
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