Church & Dwight Co., Inc. Social Media and Content Specialist in Ewing, New Jersey
A collective energy and ambition. A place where you can make a real difference.
We’re a company that genuinely cares about our people, our products, our consumers and the environment.
Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries.
United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.
Church & Dwight is looking for a Social Media and Content Specialist to oversee a wide variety of copy and social content initiatives. Reporting to the Content Distribution Manager, this role will support various brands and marketing needs through the development of plans and content calendars for social and digital platforms.
If you are a digitally savvy content creator with the ability to tell engaging brand stories through compelling copy development, we want you on our team!
Role Accountabilities and Responsibilities
Plan and implement social media strategies based on brand business objectives
Develop an optimal social posting schedule, considering web traffic and customer engagement metrics
Create engaging text, image and video content for social media including creative ways to attract new consumers such as contests and promotions that align with brand objectives
Oversee social media accounts’ layout and ensure brand consistency
Monitor social accounts as needed and engage with audiences
Provide copywriting or copyediting support as needed for blogs, emails, websites and other digital assets
Format blog posts in WordPress, including writing SEO content for example: alt tags, meta-content
Coordinate final routing of content for stakeholder approval; confirm stakeholders’ feedback as needed
Research audience preferences and stay abreast of current trends and updates by platform
Education and Experience
BS degree in Marketing, New media or relevant field
Proven work experience as a Social Media Coordinator
Experience in storytelling through writing effective and captivating copy
Expertise in multiple social media platforms
In-depth knowledge of SEO, keyword research and Google Analytics
Ability to deliver creative content (text, image and video)
Familiarity with online marketing strategies and marketing channels
Ability to gasp future trends in digital technologies and act proactively
Excellent communication skills
Multi-tasking and analytical skills
Positive, team-oriented attitude
Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.For more information on our company, our brands and our culture visit us at http://www.churchdwight.com/
Church & Dwight is a world-leader in household and personal care products. Our global brands include ARM & HAMMER®, Batiste, OxiClean, Trojan, XTRA, Nair, First Response, Spinbrush, Orajel, vitafusion, Li’l Critters, Water Pik and FLAWLESS®. Founded in 1846, we have operations globally and are listed in the S&P 500.