Oracle North America Oracle Cloud Consulting Sales Marketing Comm / PR Snr Director in Harrisburg, Pennsylvania
Development of communication programs to promote Oracle's products & services.
Develop and implement corporate communication plan within own business area to ensure achievement of short and long term business objectives, increased profit and market control. Be an active member of the global Marketing team to ensure consistency of marketing campaigns and messages. Disseminate key corporate information to the line-of-business and geography operations pertaining to new product development/launches. Actively develop new approaches and opportunities for expanding company business base. Act as a liaison with senior management to ensure that marketing activities are in support of sales plans. Direct marketing resources and budget to be deployed using the most appropriate marketing mix for the line-of-business and/or the geography. Ensure consistency between global directions and line-of-business/single-geography implementation choices. Implement and monitor advertising campaigns on a line-of-business/geographical basis. Maintain necessary contact with major suppliers, agencies, customers, industry associations and government representatives to achieve marketing objectives. Provide effective performance management: set clear goals for all staff, provide regular feedback on performance and conduct a formal appraisal at the conclusion of the fiscal year. Manage the activities of the staff according to overall marketing strategies and budgets. Implement organizational changes in line with changing business & market needs.
Directs and ensures the implementation of operational policies through subordinate managers. Interacts internally and externally with executive management, providing negotiation of difficult matters to influence policy. Functional expertise and broad company knowledge important. Software business management experience. Sales and Marketing experience in the IT industry. E-business Internet practical know-how. Proven ability to manage budget, approval processes, resource allocations. Professional credentials in Marketing, Academic credentials desirable. Past experience in Sales desirable.
Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.
The Marketing Director holds ultimate responsibility for the organizations marketing activities and oversees the development and delivery of a fully integrated marketing strategy for the business.
We are looking to hire a Marketing Director who will be in charge of leading Oracle Consulting marketing efforts.
As a successful hire, you will be responsible for providing guidance to our marketing department by evaluating and developing marketing strategies, planning and coordinating marketing efforts, communicating the marketing plans to those involved, and building awareness and positioning for our company's brands. You will also be working closely with our sales department to develop a pricing strategy that will help us maximize profits and market share. Finally, you will be in charge of organizing company conferences, trade shows, and major events.
To be considered for this position, you will need a bachelor's degree in business, marketing or communications. You will also need to have proven experience in running a marketing team and marketing campaigns. High competency in project and stakeholder management is a huge advantage.
Marketing Director Responsibilities:
Overseeing marketing department.
Evaluating and developing our marketing strategy and marketing plan.
Planning, directing, and coordinating marketing efforts.
Communicating the marketing plan.
Researching demand for our products and services.
Working with sales department to develop pricing strategies to maximize profits and market share while balancing customer satisfaction.
Identifying potential customers.
Developing promotions with advertising managers.
Understanding and developing budgets and finance, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.
Compiling lists describing our offerings.
Developing and managing advertising campaigns.
Building brand awareness and positioning.
Supporting sales and lead generation efforts.
Coordinating marketing projects from start to finish.
Organizing company conferences, trade shows, and major events.
Overseeing social media marketing strategy and content marketing.
Marketing Director Requirements:
Bachelor s degree in business, marketing, communications, or related field.
Experience in marketing and running a marketing team.
Proven marketing campaign experience.
Effective time management skills and the ability to multitask.
Strong copywriting skills.
Attention to detail.
Proven ability to manage budgets.
Professional and proactive work ethic.
High competence in project and stakeholder management.
Excellent interpersonal, written and oral communication skills.
Experience with digital marketing forms such as social media marketing and content marketing.
Competency in Microsoft applications including Word, Excel, and Outlook
Title: North America Oracle Cloud Consulting Sales Marketing Comm / PR Snr Director
Location: United States
Requisition ID: 180018Q7