Eaton Corporation Director, Global Marketing in Highland, Illinois

The Director, Product Marketing- B-Line is responsible for meeting annual and long-term financial goals of all B-Line product lines. This individual must keep abreast on current and future trends that may impact the long-term success of this product segment. These trends may be product, channel, advertising, promotional, digital or customer related. Annual and long-term success is accomplished by successfully implementing multi-generation product plans (MGPPs), influencer (channel, contractor, specifiers and end users) marketing strategies and digital transformation strategies with the common goal of strengthen the value proposition of the business.

Two important skills for this person are leadership and interpersonal communication; on an on-going basis this person must communicate with customers, channel partners, agents, sales managers, suppliers, strategic partners, senior management, and others to determine if and how marketing plans should be adjusted to meet the Company’s overall financial and strategic goals. The individual must then provide the cross functional leadership to ensure plan objectives are met.



  • Bachelor’s Degree from an accredited institution.

  • Minimum of 7 years' experience in product management, sales, marketing or product development in the electrical industry.

  • Minimum of 3 years' managerial experience.

  • Comprehensive knowledge of electrical products and industry preferred, including a deep understanding of the applications of the products, channel, competitors, and legislative/regulatory issues.

  • Must be able to work in the U.S. without company sponsorship.

  • Well-developed communication, organizational, motivational and human relations skills.


  • MBA from accredited institution

  • Global perspective and experience with international business, global business planning and global channel development

  • Financial competence, familiarity with planning and forecasting

  • Track record of delivering sustained profitable revenue growth

  • Demonstrated excellence in business strategy and development

  • Demonstrated success in creating and driving a culture of continuous improvement

  • Strong innovation and customer centric mindset/background

We make what matters work. Everywhere you look—from the technology and machinery that surrounds us, to the critical services and infrastructure that we depend on every day—you’ll find one thing in common. It all relies on power. That’s why Eaton is dedicated to improving people’s lives and the environment with power management technologies that are more reliable, efficient, safe and sustainable. Because this is what matters.

We are confident we can deliver on this promise because of the attributes that our employees embody. We’re ethical, passionate, accountable, efficient, transparent and we’re committed to learning. These values enable us to tackle some of the toughest challenges on the planet, never losing sight of what matters.

Job: Marketing

Region: North America – US/Puerto Rico

Organization: EPG BLD BLine Division

Job Level: Director

Schedule: Full-time

Is remote work (i.e. working from home or another Eaton facility) allowed for this position?: No

Does this position offer relocation?: Relocation from within United States and / or Puerto Rico

Travel: Yes, 25 % of the Time

Eaton is an Equal Opportunity and Affirmative Action Employer. Eaton is committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.