SFMC - Manager, Salesforce Marketing Cloud Business & Systems Integration

The Team

The Marketing Technology & Transformation (MT&T) practice aligns talent, operating models, and the latest marketing technologies with data and analytics tools to personalize the customer experience at every interaction to drive business results. As a member of the MT&T practice, you will be part of a collaborative team of passionate marketing technology experts, who are working at the forefront of innovation in this space.

Work You'll Do

As a Salesforce Marketing Cloud (SFMC) Manager, you will bring considerable technical and product expertise to deliver world-class SFMC-based solutions and best practices to clients. You will be part of a dynamic leadership team that will be responsible for driving SFMC technical solutions at client sites.

• Lead full-lifecycle implementations and/or implementing integrated solutions including other SFMC ecosystem technologies, cloud-based marketing solutions, integration services, and data modeling
• Leading engagement planning, resource planning, and budget planning
• Mobilizing and managing engagement teams, and establishing project structure and governance
• Driving completion of deliverables while directing on-time, quality delivery of work
• Day-to-day coaching of team members, helping staff grow to potential
• Facilitating buy-in of proposed solutions from top management levels at the client
• Managing internal, client, and partner stakeholders, including C-level executives
• Managing engagement economics, risk, and day-to-day interactions with executive clients and sponsors
• Leading business development initiatives including selling to C-level executives
• Managing internal and external escalations
• Supporting business development including RFP, SOW, sales cycles, pricing models, etc.

• Four-Year Bachelor's Degree, MBA preferred
• Minimum of 7+ years of relevant technology consulting or industry experience
• Experience as lead or supervising teams and technology engagements (either on- or off-shore) including client and consulting staff
• Hands-on platform experience on Salesforce Marketing Cloud, and/or other SFMC ecosystem platforms (i.e. Audience Studio, DMP, Datorama, Interaction Studio, etc.)
• Experience leading full-lifecycle implementations and/or implementing integrated solutions including other SFMC ecosystem technologies, cloud-based marketing solutions, integration services, and data modeling
• Understanding customer life cycles and journeys
• Solid understanding of Agile methodologies
• Experience with selling to C-level executives and other business development activities
• SFMC Email Specialist Certification or willingness to complete
• Strong communication skills (interactions with executive clients and sponsors

• Experience leading large, enterprise-level SFMC implementations
• Desire to complete SFMC Consultant and other Salesforce and/or SFMC certifications
• Understanding of, or exposure to, SFMC components (i.e. Audience Studio, Datorama, Interaction Studio, etc.)
• Experience with other marketing technologies and analytics tools (i.e. Adobe, Oracle, Sprinklr, Google, etc.)
• Azure DevOps and/or Jira
• Knowledge of Salesforce Sales and Service Clouds