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Job Details

Bristol Myers Squibb

Associate Director, Customer & Portfolio Value Generation (R1559208-en-us)

Customer Service

Customer Service



Field, New Jersey, United States

At Bristol Myers Squibb, we are inspired by a single vision – transforming patients’ lives through science. In oncology, hematology, immunology and cardiovascular disease – and one of the most diverse and promising pipelines in the industry – each of our passionate colleagues contribute to innovations that drive meaningful change. We bring a human touch to every treatment we pioneer. Join us and make a difference.

As the US healthcare landscape continues to evolve, there is increasing importance in recognizing the changing composition and needs of access customers. As part of AM, CPVG develops strategies and communications that demonstrate the value of BMS and helps support patient access. CPVG is uniquely positioned to look across the entire franchise and consider high-priority segments and the respective strategies, resources, and tools to help drive business performance.

The Portfolio & Insights Marketer will report to the Director, Portfolio & Innovation Marketing. This role will identify opportunities across BMS brands and US Access Customer Landscape to align portfolio-wide priorities that drive customer engagement. This role works with matrix partners and government affairs to determine customer-facing solutions when opportunities arise. Central to the role is identification and development of innovative solutions and approaches for VAP and its field teams.

Primary activities: creation of new resources, solutions, or enhancement of already approved resources by simplifying, integrating, applying consistency and/or tailoring tools for specific stakeholders. Emphasis is on key customers in the US market access landscape although it may extend to other emerging Access stakeholders and their associated field teams. The ability to prioritize and flex with market access priorities is critical. Recognition of longer-term implications of US healthcare policy and trends on the business is essential; this role will coordinate closely with Healthcare Policy teams and respective subject matter experts.

Key responsibilities:

  • Understanding of BMS’ therapeutic areas and products, as well as recognition of brand Access strategies and tactics

  • Identify engagement and enhancement opportunities that support matrix partners priorities

  • Synergize proposed work with VAP’s Prioritization Guidance and annual strategy

  • Assessment of the utility of CPVG output, facilitate learning for refinement and application to future investments and projects

  • Partner with Resource Team support and Project Manager counterparts to develop and roll out content and training; clearly communicate background, need, vision, end-users (field personnel and/or customers), to ensure objectives are achieved

  • Regularly provide updates on US healthcare landscape and competitor activities as it relates to corporate-wide initiatives within biopharma marketing activities (e.g., pricing forums, FDAMA 114 information/platform dissemination, partnership examples, OC-controlled healthcare delivery patterns).

  • Routine calls/meetings with Policy and Patient Affordability team members (home office plus field points/FITs) to stay abreast of latest US healthcare policies and what opportunities there may be to translate some or the information into resource for Access customers


  • Solid knowledge of US health care market dynamics, access strategy, and the different priorities of US customers

  • Understanding of range of different customer types and field engagement models within the US healthcare system (Office and Hospital-based HCPs, Pharmacy and Contracting Industry Personnel at Payers & OCs, variety of field matrix roles)

  • Working understanding of multiple therapeutic areas, product area business models (orals/retail, orals specialty, buy and bill, etc.) US access landscape, and field team matrix operating model Familiarity with traditional and at least some non-traditional Payer & OC tactics (preferably both branded and unbranded)

  • Strong interest in pursuing innovative approaches to engage customers and develop value for the business and the customers served

  • Comfort in working in new areas with less established and accepted norms but still able to develop measurable results, record learnings to progress the function of the team and the productivity of the organization

  • Ability to work across range of therapeutic areas and matrix team members to align and influence even in absence of direct reporting structure

  • Prior experience: 5 - 7 years.

  • Degree: BS/BA; Master’s in business or science (Healthcare Policy focus is a plus), or PhD preferred

  • Travel: this is a field-based role that will require travel for customer meetings and matrix collaboration with the US Healthcare Policy team.

Ideally, the candidate will possess a combination of prior HCP and Payer marketing roles, as well as one or more customer-facing field roles either in Medical, HEOR, Sales and/or Account Management. Consulting, Market Research and/or relevant agency-related work may be substituted for some or all the experiences above; this is a specialized marketing role that will benefit from having a strong understanding of current Access promotional model(s) in the US, including the range of customer types engaged by different field matrix teams

Around the world, we are passionate about making an impact on the lives of patients with serious diseases. Empowered to apply our individual talents and diverse perspectives in an inclusive culture, our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.

Physical presence at the BMS worksite or physical presence in the field is an essential job function of this role which the Company deems critical to collaboration, innovation, productivity, employee well-being and engagement, and enhances the Company culture.

To protect the safety of our workforce, customers, patients and communities, the policy of the Company requires all employees and workers in the U.S. and Puerto Rico to be fully vaccinated against COVID-19, unless they have received an exception based on an approved request for a medical or religious reasonable accommodation. Therefore, all BMS applicants seeking a role located in the U.S. and Puerto Rico must confirm that they have already received or are willing to receive the full COVID-19 vaccination by their start date as a qualification of the role and condition of employment. This requirement is subject to state and local law restrictions and may not be applicable to employees working in certain jurisdictions such as Montana. This requirement is also subject to discussions with collective bargaining representatives in the U.S.

Our company is committed to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace adjustments and ongoing support in their roles. Applicants can request an approval of accommodation prior to accepting a job offer. If you require reasonable accommodation in completing this application or if you are applying to a role based in the U.S. or Puerto Rico and you believe that you are unable to receive a COVID-19 vaccine due to a medical condition or sincerely held religious belief, during or any part of the recruitment process, please direct your inquiries to Visit to access our complete Equal Employment Opportunity statement.

Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.