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Job Details

Bristol Myers Squibb

Associate Director, Customer and Market Insights, Cell Therapy and Early Hematology Assets

Customer Service

Customer Service


Summit, New Jersey, United States

Working with Us
Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more:

This role is responsible for leading design and execution of customized market research methodologies to deliver strategic customer insights and drive improved decision-making. The therapy area focus is Hematology. Further specialization of activities, depending on the role assignment, can include application to branding & communications, early development asset planning, late stage development / launch asset planning, and brand performance management.

Key Responsibilities and Major Duties

  • Provide leadership for Customer Insights, developing and deploying innovative market research techniques that reflect best practices to develop key strategic customer insights and drive superior decision-making
  • Independently engage as the lead insights thought partner for launch and follow-on indications. Earn status as a trusted advisor, embedding customer & market insights into business decision making.
  • May mentor and manage contractors or rotation development candidates assigned to team, coaches contract staff as needed, and effectively manages service providers to develop and execute appropriate primary research solutions and deliver insights to drive improved decision-making for competitive advantage.
  • Partner collaboratively with Customer & Market Insights, Enterprise Strategy Analytics & Commercial Performance, Commercialization Analytics, and Competitive Intelligence colleagues to deliver integrated value of insights with analytics to stakeholders on the full range of key business questions to inform annual strategic plans, annual brand plans, and commercial performance.
  • Accurately assess business issues and develop the appropriate market research design to address them, providing superior analysis and reasoned solutions
  • Synthesize data from multiple sources to bring added value to research studies, then draw and communicate customer insights in a business-oriented, concise and meaningful way to be delivered to the business team
  • Consistently develop and recommend reasonable, data-driven business-building ideas and encourage the use of customer and market insights to inform business decisions
  • Demonstrate mastery of primary research designs and analysis, and independently develop customized non-standard research solutions to address complex, multi-faceted tactical and strategic business issues
  • Develop and align effectiveness metrics to quantify impact of key strategic initiatives, ranging from market development efforts, customer model initiatives, and business performance


  • BA/BS in relevant functional discipline required. MS/MA, MBA, or other advanced degree in relevant discipline preferred
  • 5 + years of relevant market research experience
  • Pharmaceutical industry experience strongly preferred; therapeutic category knowledge for relevant job scope strongly desired
  • Experience in the key functional areas of market research, including design and analysis of primary market research, secondary data analysis and some experience with forecasting/modeling, required
  • Demonstrated ability to lead a team, provide direction and oversight, and motivate others
  • Proven ability to effectively operate and influence cross-functionally

 (Disclaimer: The responsibilities listed above are only a summary and other responsibilities will be requirements as assigned)

Around the world, we are passionate about making an impact on the lives of patients with serious diseases. Empowered to apply our individual talents and diverse perspectives in an inclusive culture, our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.

Physical presence at the BMS worksite or physical presence in the field is an essential job function of this role which the Company deems critical to collaboration, innovation, productivity, employee well-being and engagement, and enhances the Company culture.

To protect the safety of our workforce, customers, patients and communities, the policy of the Company requires all employees and workers in the U.S. and Puerto Rico to be fully vaccinated against COVID-19, unless they have received an exception based on an approved request for a medical or religious reasonable accommodation. Therefore, all BMS applicants seeking a role located in the U.S. and Puerto Rico must confirm that they have already received or are willing to receive the full COVID-19 vaccination by their start date as a qualification of the role and condition of employment. This requirement is subject to state and local law restrictions and may not be applicable to employees working in certain jurisdictions such as Montana. This requirement is also subject to discussions with collective bargaining representatives in the U.S.

Our company is committed to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace adjustments and ongoing support in their roles. Applicants can request an approval of accommodation prior to accepting a job offer. If you require reasonable accommodation in completing this application or if you are applying to a role based in the U.S. or Puerto Rico and you believe that you are unable to receive a COVID-19 vaccine due to a medical condition or sincerely held religious belief, during or any part of the recruitment process, please direct your inquiries to Visit to access our complete Equal Employment Opportunity statement.

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.