Executive Director, US Eliquis Marketing

At Bristol Myers Squibb, we are inspired by a single vision – transforming patients’ lives through science. In oncology, hematology, immunology and cardiovascular disease – and one of the most diverse and promising pipelines in the industry – each of our passionate colleagues contribute to innovations that drive meaningful change. We bring a human touch to every treatment we pioneer. Join us and make a difference.

At Bristol Myers Squibb, we are inspired by a single vision – transforming patients’ lives through science. In oncology, hematology, immunology and cardiovascular disease – and one of the most diverse and promising pipelines in the industry – each of our passionate colleagues contribute to innovations that drive meaningful change. We bring a human touch to every treatment we pioneer. Join us and make a difference.

The Executive Director, U.S. ELIQUIS® Marketing will serve as the leader accountable for maximizing the commercial potential of ELIQUIS, while improving the lives of as many patients as possible with non-valvular atrial fibrillation and venous thromboembolisms. Bristol Myers Squibb has a long and proud heritage within the cardiovascular healthcare community, and ELIQUIS has for nearly 10 years represented a best-in-class medication, currently holding the position as the number one volume branded pharmaceutical in the U.S. This position is responsible for leading a team of direct reports focused on HCPs, patients/consumers, strategy and operations, and market expansion, while being a critical member of other cross-functional teams, including but not limited to the Pfizer Alliance, R&D, Medical, VAP, and Worldwide Commercial. The ED of ELIQUIS Marketing will drive the achievement of both short and long-term business and patient goals and objectives while continuously developing and driving the expansion of anti-coagulation markets, particularly for NVAF. Additionally, the incumbent will need to skillfully navigate rapidly changing internal and external environments, make well-informed strategic choices and recommendations, and demonstrate a proficiency for excellence in execution. This brand lead should have significant experience across multiple commercial functions, possess excellent communication and interpersonal skills, and have a track record of developing high performing teams and individuals.

• The ED for U.S. ELIQUIS Marketing will be responsible for leading across the matrix all aspects in the marketing of this key asset, from strategic choices through initiative and tactical execution, with full P&L ownership and accountability for delivering against financial targets and key metrics.
• Lead the development of U.S. brand plans and serve as a key member of Alliance and worldwide teams focused on longer term planning across commercial, medical, VAP and R&D.
• With U.S. marketing team, develop routine business reviews for senior leadership; establish and refine key metrics for evaluation of performance against goals and diagnosis of areas for improvement and opportunity.
• Accelerate the differentiation of ELIQUIS versus XARELTO with HCPs and patients through the diagnosis of obstacles and accelerators, and develop sequenced initiatives and resource deployment for optimized effect
• Lead ongoing development of U.S. anti-coagulation markets, moving from pilots and more limited initiatives to dialogue and action on larger levers to treat an expanded patient pool.
• Continue to build a team of top commercialization professionals and marketers with diverse talents, experiences and perspectives to support commercialization, and lead this team with a strong attention to detail for continuing executional excellence.
• Oversee U.S. commercial input into key cross-functional and global teams (Alliance, R&D, medical, marketing, VAP), and work in close collaboration with these groups to ensure a fully aligned and integrated strategy and operational plans.
• Partner with internal and external advocacy and policy groups, key opinion leaders and other stakeholders to continue to reinforce BMS as a leader in cardiovascular medicine generally and within anticoagulation specifically.
• Ensure all strategies, plans and tactics are aligned with legal and compliance requirements.

• MBA or other advanced business degree preferred; BA/BA required; Life sciences degree or equivalent desirable.
• Minimum of 10 years pharmaceutical commercialization and/or medical experience required; customer-facing role(s) strongly preferred, including in a supervisory or leadership capacity
• Demonstrated, measurable track record of success versus financial and other business goals for multiple brands, whether as a brand lead or in a supportive role
• Success with mid to late life cycle brand or major indications preferred, as well as development of markets
• Demonstrated success in the evaluation of growth inhibitors and accelerators, innovation, idea and problem-solving generation, and implementation of new initiatives, plan modifications and capturing of new opportunities
• Strong capability in critical thinking, problem-solving, creative solutions, and development of innovative yet practical ideas
• Strong set of leadership skills including but not limited to: creating a vision for the brand and cardiovascular organization, mobilizing and energizing the direct and matrix team in achievement of aligned goals, and setting the example for demonstration of the portfolio of all BMS Values
• Demonstrable results in the career progression of team members, and success in providing both recognition and developmental feedback; ability to design organizational structure and modifications to meet business needs
• Highly adaptable mindset, and a focus on a growth and possibility mentality, balanced with the ability to inspect and drive attention to detail for excellent execution
• Ability to develop strong relationships with internal and external customers and stakeholders, including all field-based customer-facing roles and functions. Ability to speak their language.
• Proven track record in effectively and efficiently driving performance within Alliance and matrix organizations, with strong organizational and interpersonal skills; be seen as the ultimate leader of the brand.

Around the world, we are passionate about making an impact on the lives of patients with serious diseases. Empowered to apply our individual talents and diverse perspectives in an inclusive culture, our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.

Our company is committed to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace adjustments and ongoing support in their roles. Applicants can request an accommodation prior to accepting a job offer. If you require reasonable accommodation in completing this application, or any part of the recruitment process direct your inquiries to adastaffingsupport@bms.com. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

Around the world, we are passionate about making an impact on the lives of patients with serious diseases. Empowered to apply our individual talents and diverse perspectives in an inclusive culture, our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.

Physical presence at the BMS worksite or physical presence in the field is an essential job function of this role which the Company deems critical to collaboration, innovation, productivity, employee well-being and engagement, and enhances the Company culture.

To protect the safety of our workforce, customers, patients and communities, the policy of the Company requires all employees and workers in the U.S. and Puerto Rico to be fully vaccinated against COVID-19, unless they have received an exception based on an approved request for a medical or religious reasonable accommodation. Therefore, all BMS applicants seeking a role located in the U.S. and Puerto Rico must confirm that they have already received or are willing to receive the full COVID-19 vaccination by their start date as a qualification of the role and condition of employment. This requirement is subject to state and local law restrictions and may not be applicable to employees working in certain jurisdictions such as Montana. This requirement is also subject to discussions with collective bargaining representatives in the U.S.

Our company is committed to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace adjustments and ongoing support in their roles. Applicants can request an approval of accommodation prior to accepting a job offer. If you require reasonable accommodation in completing this application or if you are applying to a role based in the U.S. or Puerto Rico and you believe that you are unable to receive a COVID-19 vaccine due to a medical condition or sincerely held religious belief, during or any part of the recruitment process, please direct your inquiries to adastaffingsupport@bms.com. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.