Job Details
Sr Director- Enterprise Marketing Operations (US Remote)
About Us: Windstream Enterprise is a leading provider of cloud-enabled connectivity, unified communications, and security solutions for enterprise organizations across the U.S. Windstream Enterprise drives business transformation through the convergence of our proprietary software solutions and cloud-optimized network to unlock our clients’ revenue and profitability potential. Our managed services streamline operations, enhance productivity and elevate the experience of our clients and their end users while securing their critical data and brand reputation. Analysts certify Windstream Enterprise as a market leader for our product innovation, and clients rely on our unrivaled service guarantees and best-in-class management portal. Businesses trust Windstream Enterprise as their single-source for a high-performance network and award-winning suite of connectivity, collaboration and security solutions—delivered by a team of technology experts whose success is directly tied to our clients’ complete satisfaction. Windstream employs over 11,000 exceptional employees located across 49 states. Windstream supports the work/life balance of employees by facilitating remote working arrangements for much of its workforce and maintains several large work locations in various U.S. cities. About the Role: As the Sr. Director Enterprise Marketing Operations, you will focus on the strategy, design, execution and operations of Windstream Enterprise’s lead management processes, marketing databases, marketing automation solutions, and performance tracking to plan, report, and conduct analysis. The Director Enterprise Marketing Operations is agile and has a passion for data, metrics, and reporting. The Director Enterprise Marketing Operations also excels in operations that facilitate scalability, predictability, and efficiency of marketing operations. This role requires constant collaboration with various teams across the business including Enterprise Product Management and Development, Enterprise Sales, Pricing and Offer Management, Sales Operations, and all other functional areas within the Enterprise Marketing team. This is an engaging and hands-on role and the Sr. Director Enterprise Marketing Operations, reporting to the VP of Strategic Marketing, is an individual who excels while operating at the strategic and the tactical level. This role is highly visible and will have direct interaction with Windstream's C-Suite executive team as well as executives across the industry. This role is a full0time, remote working position with less than 25% travel. What You’ll Do: - Lead a team of 5+ seasoned marketing professionals managing the marketing technology stack and executing brand awareness and demand generation campaigns - Analyze data and historical trends to provide early insights into best practices and new trends that support data quality across marketing metrics and operations - Responsible for the management of ongoing key marketing systems such as Marketo, Outreach, 6sense, ZoomInfo, Boost.ai and others while leading the integration with the Sales and Sales Operations teams - Plays an active role in the enhancement of all marketing operations to facilitate and optimize effective lead generation, nurturing, and implementation - Develops and drives the marketing database strategies and execution in relation to enterprise growth, segmentation, data cleanliness and completeness - Plays a critical role in driving sales and ensuring proper management of marketing alignment initiatives and processes that will support exceptional lead management, enhanced data quality, and improved lead quality - Manages all marketing operations programs with the focus of enabling efficient lead scoring, campaign tracking, lead management, database health, targeting, segmentation strategies, and alignment with sales initiatives – in order to build the pipeline for Sales to action and win - Create and manage key marketing metrics and reporting that measures the performance of the marketing team as a whole - Responsible for the management of marketing reporting of day-to-day campaign activities, reporting from basic campaign tracking to attribution models - Provides ad-hoc analyses andoth customers and prospective customers - Encourage company-wide success through active and consistent support of all efforts to simplify and enhance the client experience - Perform additional duties as assigned Our Benefits: - Medical, Dental, Vision Ins drug testing. #LI-PM1 IND123