Marketing Cloud Platform Technologies Team Lead, Marketing Performance

Marketing Cloud Platform Technologies Team Lead, Marketing Performance

Overview

In today's world, customers expect companies to know who they are and what they want. Customers want to have products, services or experiences that best suit their needs delivered to them seamlessly across physical and digital channels.

Customers are human first: driven by dynamic wants, needs, and desires. The ability for brands to make personal, meaningful connections on a human level has never been greater and Hux by Deloitte Digital delivers on those experiences in a way that allows companies to own the customer journey end to end.

Hux is the Human Experience Platform by Deloitte Digital. We help companies connect key data sources to understand what matters most to people; connect to advanced technologies like AI and machine learning to sense and respond to those needs at scale; and connect their systems to unlock insights, create collaboration and drive acquisition, engagement and loyalty. Most importantly, we empower companies to connect with customers in personal, meaningful ways that respect them as people, not just customers.

Hux by Deloitte Digital gives companies the ability to build and leverage the connections - between people, systems, data and technologies - so they can deliver personalized, contextual experiences to customers at scale.

Work You'll Do

This leadership position works cross-functionally and collaboratively with client engagement and professional services delivery teams to ensure an optimal client experience and flawless execution and delivery of best in class (SLA Driven) marketing campaign production services.

• Manage a team of campaign managers and developers and own the daily functional management, triaging and conflict resolution of issues for your campaign management team.
• Instill strong operational rigor and discipline across the team to ensure standardization and harmonization of workflow across cross-functional teams.
• Work closely with campaign managers to ensure key SLAs are met for provisioning and support by effectively managing team member workloads, utilization, and timesheet tracking and reporting.
• Develop and deliver regular reporting on overall campaign stats (i.e. performance, coverage, workload, etc)
• Implement campaign process already defined and work to find efficiencies within the campaign process
• Own the JIRA workflow management rollout for the Marketing Performance Team Lead overall campaign maintenance, including internal questions regarding tracking and status of various campaigns
• Responsible for ensuring high quality of campaigns execution working within team SLAs making sure process is being followed
• Develop, grow, and maintain relationships with internal teams through exceptional client service Troubleshoot issues on all pre-production and live campaigns

• Cross-channel customer engagement strategy, design and development (web, mobile, social, physical)
• eCommerce strategy, implementation and operations
• Marketing Content and digital asset management solutions
• Marketing Technology and Communication Technology solutions
• Marketing analytics implementation and operations
• Acquisition and engagement campaign ideation, development and execution
• Agile based, design-thinking, user-centric, empirical projects that accelerate results

• 7+ years of experience campaign management/optimization
• 1+ years of management, mentorship, and/or lead responsibilities
• Strong analytical thinking and the ability to clearly communicate findings and solutions, both written and verbal
• Strong understanding of Marketing Cloud technology and data/performance measurement trends
• Demonstrable success as a leader of change, by achieving operational excellence by optimizing processes and systems
• Strong project management skills, highly organized and strong attention to detail with the ability to execute programs on-time, on-budget, and with existing resources
• Ability to effectively influence and communicate cross-functionally with a strong focus on collaboration
• Capability to work proactively under pressure and handling multiple ad hoc requests
• Ability to advise Partners and Managers on best practices and areas of opportunity
• Travel up 30% (while 30% travel is a requirement of the role, due to COVID-19, non-essential travel has been suspended until further notice)
• Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future.