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Job Details

Sinclair Broadcast Group Inc.

Content Marketing Creator

Sales and Marketing

Brand Marketing


Axtell, Nebraska, United States

NTV News and KFXL FOX51 in Lincoln-Hasting-Kearney, Nebraska is a trusted brand providing viewers with local news, weather, sports, entertainment, and social media content. We hire talented people who wish to excel in the television and digital content industry. You have the opportunity to work with a team filled with spirit, passion and imagination. We are currently seeking a talented Content Marketing Creator to join our Creative Services Team. The successful candidate must be able to create, conceptualize, script, shoot and edit compelling content to promote news and programming products across all digital and linear broadcast streams. Be a team player in a fast-paced environment and understand the power of social media. Bring your best to a coastal market with amazing food and “vacationland” lifestyle.

Responsibilities include:

  • Create promotional content (including video and graphics for social media, broadcast TV, and other delivery streams) to market various news and entertainment properties
  • Write compelling copy that maximizes the impact on audiences on each platform
  • Monitor past-performance and data analytics
  • Interact with News, Marketing and other management to ensure created content adheres to station brands and goals
  • Look for new and innovative ways to create marketing content that will reach our audience efficiently
  • Ability to meet tight deadlines is key
  • Participate in Station events including appearances within the community
  • Other responsibilities as assigned
  • Ability to work flexible schedule.
  • This position reports to the Creative Services Director

Required Skills and Experience:

  • Experience in writing powerful, attention-grabbing copy
  • A college degree and two years previous experience in social or broadcast content creation (professionally or academically)
  • Proficient with Adobe Premiere, After Effects, Photoshop, and Illustrator
  • Must be able to create, conceptualize, script, shoot, and edit cutting edge content while also managing deadlines
  • Clear understanding of how to sell news stories and station programming to targeted demographics
  • Professional shooting skills and good understanding of graphics and visual effects
  • Strong verbal, written and organizational skills with attention to detail
  • Knowledge of the top social medial platforms and bet practices for posting
  • Highly creative and strong communication skills

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!