Job Details
Salesforce Marketing Cloud Architect, Marketing Performance Platform Operations
Salesforce Marketing Cloud Architect
Deloitte Digital is creating a new model for a new age-we're an agency and a consultancy. Understanding the digital space and preparing for what's next is at our core. We help clients reimagine how profits are made, how relationships are created and managed; we reshape how work gets done and rewire the competitive fabric of entire industries. That's the power of driving disruption. That's Deloitte Digital.
Work you'll do
A Senior Consultant at Deloitte works within an engagement team and is responsible for identifying business requirements, requirements management, functional design, journey mapping, feasibility analysis, prototyping, process design (including scenario design, flow mapping), testing, training, defining support procedures and supporting implementations to support Marketing goals (growth, engagement, brand consistency, or loyalty).
The team
Advertising, Marketing & Commerce
Our Advertising, Marketing & Commerce team focuses on delivering marketing and growth objectives aligned with our clients brand values for measurable business growth. We do this by creating content, communications, and experiences that engage and inspire their customers to act. We implement and operate the technology platforms that enable personalized content, commerce and marketing user-centric experiences. In doing so, we transform our clients marketing and engagement operations into modern, data-driven, creatively focused organizations. Our team brings deep experience in creative and digital marketing capabilities, many from our Digital Studios.
- We serve our clients through the following types of work:
- Cross-channel customer engagement strategy, design and development
- (web, mobile, social, physical)
- eCommerce strategy, implementation and operations
- Marketing Content and digital asset management solutions
- Coding of campaigns or coordination with campaign development team for coding of campaigns in Salesforce Marketing cloud
- Lead Marketing analytics implementation and operations
- Create and propose ideas for Advertising campaign ideation, development and execution
- Agile based, design-thinking, user-centric, empirical projects that accelerate results
Qualifications
Required:
- 5+ years of consulting experience and/or Marketing project implementation experience.
- 2+ full life cycle projects with strong expertise Salesforce Marketing Cloud implementations
- Additional experience in 2 of the following technologies:
- Marketing Automation (Salesforce Marketing Cloud (legacy Exact Target) Eloqua, Adobe Campaign Standard, Responsys, Marketo)
- DMPs (Blue Kai, Rocket Fuel, Trade Desk etc.)
- DSPs (Adobe Media Optimizer, DoubleClick, Media Math)
- Understanding of Web APIs / HTTP / REST / JSON
- Experience in using an Enterprise Service Bus platforms like Mulesoft, Dell Boomi, Apigee for integration
- Expertise in JavaScript, CSS, AmpScript, SSJS, HTML, and how to design and develop custom integrations.
- Travel up to 50% (While up to 50% of travel is a requirement of the role, due to COVID-19, non-essential travel has been suspended until further notice.)
- Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future
Preferred:
- Bachelor's degree in computer science, information systems, or other technology-related field
- Salesforce Certifications
- Experience with Wave Analytics or Lightening
- A strong desire to learn and passion for digital marketing, research and analytics
- Strong understanding of SDLC methodologies (Agile, SCRUM, RUP, other).
- Experience presenting to clients or other decision makers to present and sell ideas to various audiences (technical and non-technical)
AMC2021
XMAMC2022