Job Details
Marketing Associate, Downstream
Who we want:
- Motivated product launchers. People who bring strategic direction and drive for execution to ensure products are developed and launched with precision
- Goal-oriented developers. Keeping the customer and requirements squarely in focus, people who deliver safe and robust solutions.
- Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.
What you will do:
Stryker's Upper Extremities division is focused on making better outcomes easier in Shoulder Arthroplasty. This business is dedicated to improving patient outcomes, simplifying complex procedures and embracing innovation in new, industry-leading ways. Product responsibilities for this position will be Shoulder Arthroplasty Hardware Solutions. Supports the development of marketing programs for a significant product or product category. Compiles and evaluates research on the market's product requirements and identifies enhancements to current features and functionality. Prepares product introductions and updates.
- Understand key competitors and their relative strengths/weaknesses
- Understand customer groups, including why customers buy the product or service
- Identify critical customer needs and preferences
- Provides customer feedback to marketing leadership
- Aid in the construction of the marketing plan
- Understand basic budget management principles
- Understand general marketing principles such as segmentation, targeting, and positioning
- Subject matter expert for applicable products/product lines and able to field technical questions
- Support sales training initiatives and programs throughout the year
- Support the on-label use and promotion of all products
- Understand and supports setting price and maintaining product or portfolio margin
- Aware of commonly used internal/external communication goals, tools and formats
- Use appropriate scorecards to track results
- Track existing KPIs and reports back to the organization
- Share basic customer satisfaction input trends with the salesforce
What you need:
- Bachelor’s degree in marketing, business or related discipline required
- 0+ years of work experience required
- Excellent presentation and interpersonal communications skills
- Strong analytical and problem-solving skills
- Ability to manage multiple projects while delivering on established timelines
- Ability to be persuasive in the absence of organizational authority
- Must be able to understand and work within complex interdivisional procedures and policies
- Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)
What We Offer
- A winning team driven to achieve our mission and deliver remarkable results
- Quality products that improve the lives of customers and patients
- Ability to discover your strengths, follow your passion and own your own career
Learn more about Stryker:
https://www.stryker.com/