Marketing Associate- Emergency Care/PRT

Who we want:

• Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success.
• Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.
• Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.
• Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.

What you will do:

Supports the development of marketing programs for a significant product or product category. Compiles and evaluates research on the market's product requirements and identifies enhancements to current features and functionality. Prepares product introductions and updates.

• Understand key competitors and their relative strengths/weaknesses
• Understand customer groups, including why customers buy the product or service
• Identify critical customer needs and preferences
• Provides customer feedback to marketing leadership
• Aid in the construction of the marketing plan
• Understand basic budget management principles
• Understand general marketing principles such as segmentation, targeting, and positioning
• Is the subject matter expert for applicable products/product lines and able to field technical questions. [note: some products are more technical than others and will take longer to get to SME status]
• Support sales training initiatives and programs throughout the year
• Support the on-label use and promotion of all products
• Understand and supports setting price and maintaining product or portfolio margin
• Aware of commonly used internal/external communication goals, tools and formats
• Use appropriate scorecards to track results
• Track existing KPIs and reports back to the organization
• Share basic customer satisfaction input trends with the salesforce

What you need:

• Bachelor’s degree in marketing, business or related discipline required
• MBA preferred
• 0+ years of work experience required
• Excellent presentation and interpersonal communications skills
• Strong analytical and problem-solving skills
• Ability to manage multiple projects while delivering on established timelines
• Ability to be persuasive in the absence of organizational authority
• Must be able to understand and work within complex interdivisional procedures and policies
• Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)

What We Offer:

• A winning team driven to achieve our mission and deliver remarkable results
• Quality products that improve the lives of customers and patients
• Ability to discover your strengths, follow your passion and own your own career