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Job Details


Eaton

Marketing Communications Specialist (095436)

Sales and Marketing

Communications Marketing

Yearly

No

Wisconsin, United States

Eatons Marketing Commercial Operations Division is currently seeking a Marketing Communications Specialist to join our team. This position is based at our Moon Township, PA or Menomonee Falls, WI location.Position Overview:Eaton is hiring a Marketing Communications (MarCom) specialist in Moon Township, PA. The MarCom specialist supports one or more MarCom managers in the strategy, development, execution and measurement of marketing communications activities for assigned businesses and market segments. The MarCom specialist manages projects and facilitates internal stakeholder reviews/approvals to ensure deliverables are completed and deployed according to schedule, budget and brand standards. The successful candidate is comfortable working in a highly matrixed environment, has outstanding project management skills, can manage a high-volume of projects at once and is experienced with both traditional and digital marketing.Making what matters work at Eaton takes the passion of every employee around the world. We create an environment where creativity, invention and discovery become reality, each and every day. Its where bold, bright professionals like you can reach your full potentialand where you can help us reach ours.In this function you will:+ Provide project management support for the following and at times, take the lead with direction and support from the MarCom manager:+ Development of results-oriented content marketing strategies and value-driven messaging that resonates with key target audiences at al stages of the sales funnel+ Execution of measurable, integrated marketing campaigns that drive awareness, preference and demand aligned with growth programs+ On-time, on-budget and on-brand creation/execution of deliverables for the following: Eaton.com/digital, lead generation/lead nurturing, social media, thought leadership, advertising, public/media relations and customer-facing events; utilize the content management platform, Percolate, to manage reviews, revisions and approvals+ Build Eaton.com web pages using Adobe Experience Manager (AEM); source and resize images; write or edit content for SEO optimization; analyze web traffic and performance using Google Analytics+ Support product launch activity using the prescribed processes and identify/support opportunities for promoting new products as part of a larger digital offering through audience-focused content and campaigns+ Understand all aspects of Eatons brand promise, attributes and standards; accurately represent Eaton in written and verbal communications to position Eaton as a leading power management company; review content for correct brand, voice and messaging+ Work closely with MarCom Managers to develop monthly budget forecasts; code and track invoices; provide accurate budget reports+ Have other responsibilities including archiving files, maintaining literature lists, registering new suppliers, addressing literature backorders and assigning publication numbersWhen we embrace the different ideas, perspectives and backgrounds that make each of us unique, we as individuals and as a company are stronger. QualificationsRequired (Basic) Qualifications:+ Bachelors Degree in marketing, journalism, English, communications, engineering, business or related fields+ Minimum 5 years experience in B-to-B marketing, digital marketing or communications+ No relocation benefit is being offered for this position. Only candidates within a 50-mile radius of Moon Township, PA or Menomonee Falls, WI will be considered. Active Duty Military Service member candidates are exempt from the geographical area limitation.+ Must be able to work in the United States without corporate sponsorship now and within the futurePreferred qualifications:+ Traditional and digital marketing communications experience+ Aptitude for understanding and explaining highly technical information+ Aptitude for learning and adopting tools in the Martech stack; experience with the following platforms is a plus: AEM for web development, Eloqua for marketing automation, Percolate for content management and Big Tin Can for sales enablement+ Digital marketing, content marketing, SEO, analytics, integrated campaigns, lead generation, demand generation, sales enablement+ Electrical product, market and channel knowledgePosition Criteria:+ Superior written/verbal communication skills+ Ability to multitask, build rapport and work successfully in a matrix environment+ Strong project management skills and attention to detail+ CreativityWe are committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.We make what matters work. Everywhere you lookfrom the technology and machinery that surrounds us, to the critical services and infrastructure that we depend on every dayyoull find one thing in common. It all relies on power. Thats why Eaton is dedicated to improving peoples lives and the environment with power management technologies that are more reliable, efficient, safe and sustainable. Because this is what matters. We are confident we can deliver on this promise because of the attributes that our employees embody. Were ethical, passionate, accountable, efficient, transparent and were committed to learning. These values enable us to tackle some of the toughest challenges on the planet, never losing sight of what matters.Job: MarketingRegion: North America US/Puerto RicoOrganization: MCO Marketing Commercial OperationsJob Level: Team Leader/SupervisorSchedule: Full-timeIs remote work (i.e. working from home or another Eaton facility) allowed for this position?: NoDoes this position offer relocation?: Relocation from within hiring country onlyTravel: Yes, 10 % of the TimeEaton is an Equal Opportunity and Affirmative Action Employer. Eaton is committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.