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Job Details

Sinclair Broadcast Group Inc.

Digital Marketing Consultant

Sales and Marketing



Harrisburg, Pennsylvania, United States

CBS21/WHP-TV, Harrisburg, PA is looking for an enthusiastic, motivated Digital Solutions and Sponsorship Specialist who has the drive to meet or exceed revenue goals by designing creative client campaigns that produce desired business results. We are looking for someone who can connect with clients and help them achieve their business objectives through effective Digital and TV advertising. This job has a Guaranteed Base Salary!

In this position, you will:

  • Generate revenue for the station and meet monthly goals through effective outside sales techniques
  • Develop new business and create results for clients through creative and effective targeted campaigns
  • Research and build campaign solutions, including overall branding and creativity and ensure campaign execution meets client expectation
  • Establish trusting relationships with clients, community and Sinclair and meet all commitments with adequate preparation, delivery and follow-through
  • Grow your book of business in alignment with goals while identifying companies that are expanding, relocating, hiring
  • Meet or exceed revenue targets for digital business primarily, including new and existing business and TV business, as well as corporate initiatives and deveop a strategy to support achievement of goals.
  • Grow share of clients’ advertising spend while increasing their overall spend
  • Support quality deliverables to drive client results
  • Support collection of receivables
  • Build and enhance sales skills, to include effective story-telling, prospecting and relationship-building, negotiation, closing
  • Develop capabilities to produce creative and effective campaigns

The ideal candidate will have the following skills:

  • Passion for contributing to a sales team with a positive mindset
  • Superior business acumen related to new media, digital interactive initiatives and social media required
  • Driven by practical results, opportunities to learn, and opportunities to assist others with intention
  • Understand that achieving goals is the expectation of he job
  • Effective relationship building, customer service, communication and negotiation skills
  • Digital media sales experience preferred and an excellent understanding of TV and media plans, advertising marketplace, and key competition
  • Ability to quickly recover from adversity
  • Ability to effectively communicate, build rapport and relate well to all kinds of people
  • Professional appearance a must
  • Ability to present to clients via video calls and comfortable on video for meetings both internal and external
  • Reliable transportation, must have a valid drivers' license and a good driving record

Our Marketing Consultants are some of the highest commissioned sales people in the industry. If you are interested in selling some of the best media in the industry, we want to hear from you!

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!