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Job Details

Marcom and Digital Marketing Manager

Sales and Marketing

Field Marketing Manager


Ellisville, Missouri, United States

Eaton’s Bussmann division is currently seeking a Marcom and Digital Marketing Manager. This position is located at our Bussman HQ location in Ellisville, MO.

The expected annual salary range for this role is $116250.03 - $170500.04 a year.

Please note the salary information shown above is a general guideline only. Salaries are based upon candidate skills, experience, and qualifications, as well as market and business considerations.

What you’ll do:

The Marcom and Digital Marketing Manager will provide strategic direction and leadership in the digital transformation of Bussmann through our customer-facing processes and platforms, creating a best-in-class customer experience through a focus on human-centered service design. They will lead a team of developers and analysts who will create and maintain self-service experiences using Eaton's enterprise platforms and custom offerings at the division level. They will curate cross-divisional solutions that enhance the customer journey and drive business growth.

  • Develop and execute a digital customer experience strategy and roadmap for the Bussmann Division, aligned with the divisional and corporate goals and vision.
  • Lead and manage a team of developers and analysts who will design, develop, test, and deploy customer-facing digital solutions using Eaton's enterprise platforms and custom offerings.
  • Lead and manage our marketing communication activities including internal and external promotions, product launches, marketing calendar, trade shows, advertising strategy, and similar activities.
  • Establish and maintain customer feedback mechanisms and analytics to measure and improve customer satisfaction, loyalty, and retention.
  • Identify and prioritize customer pain points and opportunities for improvement across the customer journey, and propose innovative and feasible solutions.
  • Collaborate with other divisions and functions to create cross-divisional solutions that leverage best practices and synergies, and deliver value to the customers and the business.
  • Manage the marcom and digital customer experience budget and resources, and ensure compliance with Eaton's policies and standards.
  • Stay abreast of the latest trends and technologies in customer experience and digital transformation, and benchmark Eaton's performance against industry best practices and competitors.
  • Work with product Lines to establish standards for product data accuracy and availability within the Eaton enterprise platforms as well as other databases leveraged by demand creation application.
  • Collaborate with other divisions to create segment specific customer experiences that drive revenue growth and loyalty towards Eaton.


Required (Basic) Qualifications:

  • Bachelor’s degree from an accredited institution
  • Minimum of 10 years’ experience in marketing, communications, customer experience, digital transformation, service design and/or technical sales
  • Must be legally authorized to work in the United States without company sponsorship now or in the future.
  • No relocation offered. Candidates must reside within a 50-mile radius of the work location.


  • Strong leadership and management skills, with the ability to inspire and motivate a diverse and cross-functional team
  • Strong analytical and problem-solving skills, with the ability to use data and insights to drive decision making and innovation
  • Knowledge of Eaton's products, services, and markets, especially in the PCS division
  • Knowledge of Eaton's enterprise platforms and tools, such as Salesforce, Adobe Experience Manager, SAP, etc.
  • Familiarity with emerging customer experience trends and technologies
  • Strong presentation an communication skills to all levels of the organization
  • Advanced knowledge of customer experience frameworks and best practices
  • In-depth understanding of customer journey mapping and customer segmentation
  • Proven track record of leading and delivering successful customer-facing digital solutions that drive business results
  • Ability to travel approximately 25%

We are committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.

Eaton considers qualified applicants regardless of criminal histories, consistent with local laws. To request a disability-related reasonable accommodation to assist you in your job search, application or interview process, please call us at 1-[Register to View] to discuss your specific need. Only accommodation requests will be accepted by this phone number.

We know that good benefit programs are important to employees and their families. Eaton provides various Health and Welfare benefits as well as Retirement benefits, and several programs that provide for paid and unpaid time away from work. Click here ( for more detail: Eaton Benefits Overview. Please note that specific programs and options available to an employee may depend on eligibility factors such as geographic location, date of hire, and the applicability of collective bargaining agreements.