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Associate Director, Marketing Data Solutions

Sales and Marketing

Marketing Director

No

East Hanover, New Jersey, United States

Bringing life-changing medicines to millions of people, Novartis sits at the intersection of cutting-edge medical science and innovative digital technology. As a global company, the resources and opportunities for growth and development are plentiful including global and local cross functional careers, a diverse learning suite of thousands of programs & an in-house marketplace for rotations & project work. With a strong medicines pipeline our current transformation will not just deliver growth for our business but continue to allow us to bring innovative medicines to patients quickly.<br><br><i>The ideal location for this role is our East Hanover site but remote work may be possible (there may be some restrictions based on legal entity). Please note that this role would not provide relocation as a result. If associate is remote, all home office expenses and any travel/lodging to specific East Hanover site for periodic live meetings will be at the employee’s expense. The expectation of working hours and travel (domestic and/or international) will be defined by the hiring manager. This position may require up to 20% travel. This is a US based position. No international relocation will be provided for this position</i><br><br>A global healthcare leader, Novartis has one of the most exciting product pipelines in the industry today. A pipeline of innovative medicines brought to life by diverse, talented, performance driven people. All of which makes us one of the most rewarding employers in our field. We're committed to peak performance, improving the quality of life, and embracing and leveraging diverse backgrounds, cultures, and talents to achieve competitive advantage. <br><br>Reporting to Director, Marketing Data Solutions this role will leverage experience in connecting Pharma internal and external data to ensure processes around accuracy, usability, and integration of data to operationalize omnichannel orchestration. <br><br><b>Your responsibilities include, but are not limited to: </b><br>• Drive business analysis for different data assets related to omnichannel engagement and define integration between various data sources <br>• Develop data integration processes and solutions (e.g., systems, personnel, processes) for end-to-end data management of marketing mix models and omnichannel marketing engagement <br>• Understanding of overall business and end-user data needs <br>• Shape and translate business and IT strategy needs into realizable, sustainable technology solutions whilst taking end-to-end solution delivery ownership from idea to benefits delivery <br>• Drive a strategy and associated technology platform roadmaps to build core, common platforms that enable the company to gain insights more effectively from its data <br>• Drive implementation of next generation marketing mix and OmniChannel solutions in alignment with the overall IT and Business Strategic Direction <br>• Translate the business needs into actionable omnichannel analytic focused initiatives to provide solutions and/or recommendations to enable the business excellence <br>• Gather and analyze requirements for new data sources and define the business rules for data integration <br><br>[#video#https://www.youtube.com/watch?v=ggbnzRY9z8w{#400,300#}#/video#]