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Job Details


Deloitte

Director Mobile Solutions, SMS Marketing Services (46935)

Sales and Marketing

Marketing Director

Yearly

No

Los Angeles, California, United States

In today's world, customers expect companies to know who they are and what they want. Customers want to have products, services or experiences that best suit their needs delivered to them seamlessly across physical and digital channels. Customers are human first: driven by dynamic wants, needs, and desires. The ability for brands to make personal, meaningful connections on a human level has never been greater and the Experience Management team at Deloitte Digital delivers on those experiences in a way that allows companies to own the customer journey end-to-end.

We help companies connect key data sources to understand what matters most to people; connect to advanced technologies like AI and machine learning to sense and respond to those needs at scale; and connect their systems to unlock insights, create collaboration and drive acquisition, engagement and loyalty. Most importantly, we empower companies to connect with customers in personal, meaningful ways that respect them as people, not just customers.

The Experience Management team at Deloitte Digital gives companies the ability to build and leverage the connections - between people, systems, data and technologies - so they can deliver personalized, contextual experiences to customers at scale. We are seeking to transform the way brands interact with their customers and elevate the human experience.




Work you'll do




Deloitte Digital is seeking a Manager with a deep understanding of the mobile industry including SMS, MMS, mobile application, strategy, functionality, and delivery. This leader will assist the Deloitte Digital teams in the day-to-day interaction with clients providing guidance and strategy that includes scoping of solutions, mobile account management, campaign delivery and reporting. This person will be our subject matter expert providing clients with mobile strategic services. Responsibilities include:

  • Analyzing clients current mobile marketing strategies and business objectives to recommend mobile solutions
  • Providing guidance in evaluating and selecting potential additional mobile marketing solutions across SMS, MMS, App Push, Mobile Wallet
  • Effectively leading teams and managing projects to implement recommended solution
  • Determining how to best integrate client's mobile marketing solution into client's marketing mix
  • Evaluating client campaign performance and data
  • Providing best practice implementation guidance to internal and external teams
  • Leading and partnering with other Managers, attending discovery sessions in order to provide RFP responses
  • Develop and provide training materials and presentations to educate others on ongoing Mobile Services





The team

Advertising, Marketing & Commerce

Our Advertising, Marketing & Commerce team focuses on delivering marketing and growth objectives aligned with our clients' brand values for measurable business growth. We do this by creating content, communications, and experiences that engage and inspire their customers to act. We implement and operate the technology platforms that enable personalized content, commerce and marketing user-centric experiences. In doing so, we transform our clients' marketing and engagement operations into modern, data-driven, creatively focused organizations. Our team brings deep experience in creative and digital marketing capabilities, many from our Digital Studios.

We serve our clients through the following types of work:

  • Cross-channel customer engagement strategy, design and development (web, mobile, social, physical)
  • eCommerce strategy, implementation and operations
  • Marketing Content and digital asset management solutions
  • Marketing Technology and Advertising Technology solutions
  • Marketing analytics implementation and operations
  • Advertising campaign ideation, development and execution
  • Acquisition and engagement campaign ideation, development and execution
  • Agile based, design-thinking, user-centric, empirical projects that accelerate results


Qualifications

  • 7+ years of experience in digital marketing
  • 5+ years of experience engrossed in mobile services
  • Thorough understanding of: Mobile Strategy, Mobile Implementation, Mobile Best Practices, Mobile Program Management, CTIA and TCPA Guidelines and Compliance
  • Experience managing determining and managing budgets for marketing solution implementations
  • Bachelor's degree in marketing or related field is preferred
  • Travel up to 50% (while up to 50% of travel is a requirement of the role, due to COVID-19, non-essential travel has been suspended until further notice)
  • Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future