IBM Senior Design Researcher in New York, New York
In IBM DBG Customer Experience & Growth, we focus on creating no seams, no friction experiences for IBM customers and employees across our complex digital landscape. We are a growing team helping bring an outside-in focus to IBM. We’re also part of a larger Design and Analytics team, and work closely with our fellow UX Designers, Visual Designers, and Data Scientists.
You will help build an understanding of users, competition and market, and conduct analyses in a fast-paced agile environment. You’ll have experience conducting a variety of qualitative and quantitative analyses in different situations, from exploratory ethnographic research in the field to generate hypotheses, to conducting resonance testing for new concepts, to conducting usability tests on existing products and driving UX health metrics that shape the ibm.com at http://ibm.com/ experience. You’ll inspire change at all stages of product development by delivering insightful, actionable and exciting oral, written and visual presentations about your findings. Your primary job as a design researcher and advocate for our users is to help the Digital Business Group’s Customer Experience & Growth team provide insights that shape a user’s experiences of ibm.com at http://ibm.com/ to be natural, useful, delightful, relevant and trustworthy.
Design, plan, conduct, synthesize and communicate user research projects to inform product design including but not limited to: ethnographic research, usability studies, heuristic evaluations, interviews, surveys, user personas, journey maps, service blueprints and benchmarks
Demonstrated skill and creativity for selecting the right mix of methods to provide actionable insights to research questions and business goals, and the capacity to invent new methods when the right user method does not exist
Experience designing simple user research surveys (with tools like Google Forms, Qualtrics, SurveyMonkey or Typeform) and then working with your results using basic descriptive analysis (like percentages, sums, and averages)
Work closely with product teams to identify the right user research methodology for the situation, create research guides that ensure the right data is being collected for the purpose
Communicate your findings in a clear, concise, and visual (as appropriate) manner to our key stakeholders on the product and design teams, and drive meaningful action based on those findings
Work cross-functionally with Design Researchers, Visual / Interaction / Content Designers, Program Managers and Software Engineers in a fast-moving agile environment
Communicate, track, and drive research insights with stakeholders to ensure positive impact on the ibm.com at http://ibm.com/ digital experience
Produce impactful artifacts generated from research findings
Advise partners and team members on research opportunities and best practices at various stages of the product concept process.
Manage your own process: Identify and execute on impact projects, triage external requests, and bring projects to conclusion in time for the results to be useful, taking full responsibility for every detail of your work
Mentor and advise researchers
Must be located in Raleigh, NC or New York.
Required Technical and Professional Expertise
A degree in Anthropology, Psychology, Design, HCI, a related field, or equivalent industry or Military experience
5+ years of hands-on experience conducting product design research
End-to-end experience with all aspects of the user design research lifecycle: study design, recruiting, moderation, analysis, reporting, and executive presentations
Demonstrated experience with basic mixed-methods research that includes synthesizing qualitative and quantitative data, user insights & trend research, usability studies, ethnographic field research in-depth interviews, heuristic evaluations, value proposition assessment, concept testing, user journey maps, benchmarks, competitive reviews, statistical modeling, surveys
Strength in a particular research specialty: design strategy, generative and exploratory research, surveys, statistical modeling, analytics/visualization, etc.
Preferred Tech and Prof Experience
Well-rounded understanding of user-centered design process, as well as strong knowledge of user experience principles and ability to advocate for the inclusion of user insights
A portfolio of past design and research work experience, deliverables, and entrepreneurial innovation
Ability to quickly and effectively analyze research data and present rich findings simply and clearly to influence product design and direction that results in a product strategy and product impact
Passion for learning new technologies and understanding the needs of users across a wide range of technical abilities
Advanced degree in Anthropology, Psychology, Design, HCI, a related field or equivalent industry or Military experience
Experience working in consultancies or other professional services organizations, or Fortune 500 companies
Experience working with remote teams
IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.