Shell National Brand Shop Implementer - North in Qingdao, China
National Brand Shop Implementer - North
No. of Positions:
A．Shop building: complete new shop building Elite 113, Elite Mini 52, total 165.
Responsible area are HLJ/JL/LN/NMG/BJ/SX, totally 6 provinces or 3 RSMs
Responsible for Elite shop network planning, communication and execution of above area
Elite shop pipeline management, Pipeline Strength >2
New building shop field visit, Cover rate Elite>90%，Elite Mini >50%
Responsible for shop building E2E process, including pipeline management, field visit and negotiation, offline & online application, design confirm and contract signing
More than 30% of new shop building contract with 5-year-long volume contribution period
More than 50% of new shop building are converted from competitors (“Competitor” definition is Shell SOW incremental>60%)
100% of new building shop will access to Retail-Pal
B. Shop nurturing: responsible for shop nurturing activities of existing shop 336 and new building shop 113, totally 439 Elite network
Ensure Elite shop averagely achieve PA volume target (benchmark single shop PA target of 2019 GIP)
Promote Elite network MKT promotion activities, participant rate >70%
Organize and execute Elite seminar, promoting operation Innovation projects, cover rate>50%
Ensure elite shop participant rate>90% (strive for 100%), in Retail-Pal roll out cities.
At least implement 5 Retail-Pal by oneself and follow-up to estabulish Smart model shop (Requirements: connection consumer>300 & Shell Car Care Membership Card Online)
Select and develop operation Innovation model shops in 3 cities (5 shops/city), in order to optimize network operation and help distributor improve service capability.
C． Distributor Management
Coaching Elite Coach and establish model shop, monthly review and summary with Elite Coach
Key distributor Elite network ROI analysis
Tracking and analysis of shop building/shop nurturing/PA contribution
Brand shop network planning and execution for key cities/distributors
Continually network operation quality improvement via online Elite shop inspection tool
Auto req ID:
Commercial Business to Business (B2B)
Country of Work Location:
Shell's story in China dates back more than 100 years. At Shell China we will make sure that your ideas will travel. All of Shell’s core businesses are now represented in China. We need world-class candidates to continue our drive to innovate and answer the world’s energy needs in socially and environmentally responsible ways.
Please note: We occasionally amend or withdraw Shell jobs and reserve the right to do so at any time, including prior to the advertised closing date.
Before applying, you are advised to read our data protection policy. This policy describes the processing that may be associated with your personal data and informs you that your personal data may be transferred to Royal Dutch/Shell Group companies around the world.
The Shell Group and its approved recruitment consultants will never ask you for a fee to process or consider your application for a career with Shell. Anyone who demands such a fee is not an authorised Shell representative and you are strongly advised to refuse any such demand.
Shell is an Equal Opportunity Employer.
Comply with Shell GSBP and HSSE strictly
Strong leadership and ownership, good team cooperation, proactive SALES 1ST leadership behaviours
Deep understand of macro PCMO market tredn, and develop network plan and execute based on market insight.
Strong selling and negotiation skills. Capable to design and delivery specific CVP portfolio to key customers.
Understanding the generic model and pain points of PIWS business and able to explore new business opportunities
Capable to design solution for shops proficiently using operation innovation/Smart Retailer project
Strong distributor management capability, especially data analysis and coaching
Good communication skill both internally/externally, keep cross-level commination among SD/RSM/ICAM/DO/BSM/customer level
City, State (if applicable):
- Shell Jobs