Oracle Product Marketing Director in Rocklin, California
Development and implementation of business plans, marketing strategy, and forecasts for a product/service or vertical market. Manages a staff of managers.
As a manager in product marketing, you will be responsible for leading the development of company marketing specifications for specific product(s) or product line(s). Manage marketing activities within the context of the overall corporate plan to meet company objectives. Monitor the development of business plans and business results of e-marketing. Manage lifecycles and product positioning in the market place. Identify customer needs, oversee market research, and monitor the market trends/competitive landscape. Implement and monitor advertising campaigns. Act as a technical advisor for specific product(s). Initiate and foster relationships with development, sales, and other groups to develop new products or enhance functionality of existing product(s) or product line(s). Ensure successful product releases based on corporate priorities.
Assists in the development of short, medium, and long term plans to achieve strategic objectives. Regularly interacts across functional areas with senior management or executives to ensure unit objectives are met. Ability to influence thinking or gain acceptance of others in sensitive situations. Practical internet knowledge. Software business management experience. 7 years technical marketing experience. Previous development experience or developer marketing experience desired. Ability to manage multiple projects and priorities. Successful track record in management. BA/BS degree. MBA preferred.
Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.
Role: Global Director of Marketing, OU Cloud
Job Name: 11040.Product Marketing Director.M4
Organization: Oracle Corporation Oracle University
Oracle University (OU) is seeking to hire an experienced Marketing / Communications Leader to assist in driving accelerated growth of Oracle s Cloud Learning Solutions. The role will require experience in creating actionable marketing strategies and a comprehensive yet focused marketing / communications plan to help OU build brand and drive leads.
-[if !supportLists]-> -[endif]->Reports to VP Marketing, Oracle University.
-[if !supportLists]-> -[endif]->Lead the development of strategic marketing plan that supports OU revenue goals and brand awareness of OU solutions. Includes leading the development of effective marketing messages based on audience and market preferences which result in differentiation.
-[if !supportLists]-> -[endif]->Work with Global and regional leaders across Cloud, Delivery Services & Development organizations to ensure OU value proposition conveys OU marketplace value and differentiation.
-[if !supportLists]-> -[endif]->Build relationships across Oracle Corporation resulting in improved leverage of key channels to communicate OU value proposition.
-[if !supportLists]-> -[endif]->Assist in improving overall attach rate of OU solutions.
-[if !supportLists]-> -[endif]->Manage the creative and marketing content development process aligning with Corporate Marketing guidelines and messaging.
-[if !supportLists]-> -[endif]->Manage a structured client reference program following Corporate Marketing guidelines. Manage reference database with goal to publish at least 5 references per quarter.
-[if !supportLists]-> -[endif]->Lead OU Cloud Web strategy through innovative web design and creative use of social marketing strategies to increase engagement.
-[if !supportLists]-> -[endif]->Manage marketing metrics to show impact of marketing / communications initiatives.
-[if !supportLists]-> -[endif]->Manage global marketing budget.
-[if !supportLists]-> -[endif]->Manage global team of 4 Marketing Managers as well as shared services marketing support.
-[if !supportLists]-> -[endif]->12 - 15 years of experience in a Services, IT or IT Training Marketing environment
-[if !supportLists]-> -[endif]->Strong marketing / communications experience in a regional or global role
-[if !supportLists]-> -[endif]->Professional with good organizational and planning skills
-[if !supportLists]-> -[endif]->Strong leadership and executive presentation skills
-[if !supportLists]-> -[endif]->In depth knowledge of modern marketing best practices including social
-[if !supportLists]-> -[endif]->Advanced degree highly desirable
-[if !supportLists]-> -[endif]->Ideally knowledge of Oracle products and services as well as training curriculum
Proven business acumen in a dynamic and entrepreneurial environment
Experience working in a virtual team environment
-[if !supportLists]-> -[endif]->Ability to travel as required
Strong communication skills both written and verbal
Professional with good organizational and planning skills
High level of energy, drive, enthusiasm, initiative, commitment
WHAT WE OFFER:
Ongoing training and Development
Full range of employment benefits
-[if !supportLists]-> -[endif]->Being part of a dynamic Global team
Title: Product Marketing Director
Location: United States
Requisition ID: 180014M5