Oracle Senior Product Marketing Manager, CX Cloud in Sacramento, California
Senior Product Marketing Manager, CX Cloud
Senior Product Marketing Manager,CX Cloud
Working closely with ProductManagers, Marketing, Services, Sales, and Channels, this Product Marketing roleis tasked with planning and executing highly effective go-to-market andin-market strategies for Oracle Responsys Solutions . This requires theability to synthesize the customer & market needs, the changing competitivelandscape and Oracle Marketing Cloud differentiators to ensure revenue andmarket penetration targets are met. Highly motivated and attention to detail,the ability to grasp and translate technical capabilities into customer valueis crucial. Ability to enable sales to be effective in selling our complete B2COracle Marketing Cloud offering is critical.
Messaging - Develop product positioning andmessaging that creates a differentiating data story in order to differentiateOracle Marketing Cloud solutions for B2C buyers and organizations
Market intelligence – be the expert on our targetmarkets and buyer persona’s - how they buy, why they buy, and how they aremeasured. Understand B2C digital marketing and what motivates a marketingleaders to buy
Competitive Intelligence - Be the experton your competition and how to crush them - help gather/disseminatecompetitive information, translate it into meaningful nuggets. Work withOracle’s Competitive Intelligence team to ensure competitive intel is up todate and available to the sales field
Sales enablement – communicate the valueproposition of the products to the sales team in an effective way and developthe sales plays and selling tools needed to support the selling process
Marketing enablement – Be the product and marketexpert, providing direction and support to all marketing functions, such asDigital Marketing Strategy, Demand Generation, PR, Communications, Web
Content - Be responsible for contentdevelopment of product material, webcasts, speaking events, in support ofinternal and external communications.
5 years’ experience using, marketing or selling B2Cmarketing automation
Mobile marketing a plus
Product marketing in SaaS or Cloud
Experience in planning and executing winninggo-to-market strategies
Strong interpersonal skills
Excellent written and verbal communication.
Creative, energetic, and enthusiastic.
Position is at Oracle Headquarters in Redwood Shores,CA
Work Location: HQ, Redwood Shores, CA
Travel Component : Minimal; <20% depending on
is an Equal Employment Opportunity Employer.
All qualified applicants will receive consideration for employment
without regard to race, color, religion, sex, national origin, sexual
orientation, gender identity, disability and protected veterans status or any
other characteristic protected by law.
Detailed Description and Job Requirements
Development and implementation of business plans, marketing strategy, and forecasts for a product/service or vertical market.
As a product analyst you will participate in every stage of the product life cycle to ensure product meets the needs of users. Drive the implementation of programs in support of the marketing strategy, business plans, and forecasts for assigned product lines. Maintains current status of customer specifications for existing and future products. Identify, evaluate, and recommend marketing opportunities in support of product line objectives. Drive product functionality delivering high quality product documentation. Lead products through scheduled release assisting others to manage commitments and resources. Measure and report progress and review deliverables.
Leading contributor individually and as a team member, providing direction and mentoring to others. Work is non-routine and very complex, involving the application of advanced technical/business skills in area of specialization. Demonstrated product/project management experience. Ability to work with Executives. Strong interpersonal skills. Excellent written and verbal communication. Demonstrated product/project management experience. Creative, energetic, and enthusiastic. Team player. Experience using or implementing Oracle, SAP, or Peoplesoft applications. Basic HTML and web technology skills a plus. 8 years technology/industry experience and BA/BS/MBA degree.
Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.
Job Type: Regular Employee Hire