Deloitte Industry Marketing Manager in Washington, District Of Columbia

Industry Marketing ManagerGovernment & Public Services (L5)

Location Atlanta or Rosslyn (preferred)

Are you a marketing and communications professional who is unafraid to think differently, always going the extra mile, and keeps current on the latest marketing trends? Are you looking to take your skills to the next level? Are you interested in working with different businesses executing strategic marketing campaigns? Do you thrive in a fast-paced environment, working with colleagues in a virtual setting, to meet our business and client needs?

The ideal candidate will be an experienced marketing professional with a strong desire to grow in industry knowledge and professional services marketing with an ability to work collaboratively with individuals at all levels of a matrix organization.

Work you ll do

The Industry Marketing Manager will support the Government and Public Services consulting portfolio of business, with emphasis on State health technology campaigns. The Manager will work closely with the GPS Consulting Strategic Marketing Planner (SMP) to differentiate the Deloitte brand, drive Deloitte s business priorities forward, innovate new marketing and communications solutions, and deliver distinct client experiences. Specific areas of focus include:

  • Marketing & Communications Fundamentals: Experienced understanding of marketing and communications basics to drive business goals

  • Project Management and Campaign Activation: Lead in the development, maintenance, and execution of marketing campaigns including digital strategy

  • Writing: Comfort with drafting different types of content

  • Thoughtware Execution and Commercialization: Design facilitation, editing, internal and external announcements, web postings, etc.

  • Content Development: Develop and edit content and collateral material and refreshing website content for consistent messaging and clear voice

  • Social Media: Creation and implementation of full social media plans for campaigns

  • Event Management: Includes strategy, planning logistics, invitations, registration, conference materials and on-site assistance to create an experience

  • Impact Reporting: Gathers ROI data and inputs data into standard reports, focusing on data accuracy, story-telling, outcomes, etc.

  • Budget Management: Plan and manage marketing budgets for campaigns

  • Business Advisor: Serve as strategic marketing advisor to key stakeholders within areas of responsibility assist with articulation of value propositions, develop marketing objectives in support of key priorities

Qualifications

  • Experience working within the government professional services market, a plus

  • Executive presence, professional client service manner, demonstrated ability to take initiative

  • Advanced communication skills across variety of stakeholder groups with ability to pivot

  • Strong persuasive skills; able to gain consensus through influence

  • Strong negotiation and problem solving skills; flexibility and adaptability

  • Detail-oriented with excellent follow-through skills

  • Innovative thinker who brings new ideas to the discussion

  • Strong team player with the ability to work in a matrixed organization with a virtual team

  • Organized with ability to prioritize and manage client expectations across multiple, competing projects/priorities with aggressive due dates and quick turn-around times

  • Proficiency in MS Office Products including Word, Excel and PowerPoint

Other requirements

  • Bachelor s degree required (Business, Marketing or Communications preferred)

  • 7 years of experience

The Team

Deloitte s Marketing and Communications team provides value to the U.S. Firms by differentiating the Deloitte brand, driving Deloitte's business priorities forward, innovating new marketing solutions, and delivering distinct client experiences. We develop cutting-edge marketing plans, creative assets, and unique experiences that engage our clients; deliver on the strategy of our businesses in the marketplace; and capture the hearts, minds, and loyalty of our clients.

Category: Business Development / Sales / Marketing

About Deloitte

As used in this document, Deloitte means Deloitte LLP and its subsidiaries. Please see www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.