Marketing Associate

Who we want:

• Motivated product launchers. People who bring strategic direction and drive for execution to ensure products are developed and launched with precision
• Goal-oriented developers. Keeping the customer and requirements squarely in focus, people who deliver safe and robust solutions.
• Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.

What you will do:

The Marketing Associate is responsible for sales support initiatives, including the development of new marketing materials, maintenance of existing materials and the overall enhancement of HCS marketing communications. This individual will need to understand and drive the Healthcare Systems brand as well as develop creative marketing templates, ensuring consistency in materials.

• Understand key competitors and their relative strengths/weaknesses
• Understand customer groups, including why customers buy the product or service
• Identify critical customer needs and preferences
• Provides customer feedback to marketing leadership
• Aid in the construction of the marketing plan
• Understand basic budget management principles
• Understand general marketing principles such as segmentation, targeting, and positioning
• Is the subject matter expert for applicable products/product lines and able to field technical questions
• Support sales training initiatives and programs throughout the year
• Understand and supports setting price and maintaining product or portfolio margin
• Aware of commonly used internal/external communication goals, tools and formats
• Use appropriate scorecards to track results
• Track existing KPIs and reports back to the organization
• Provide sales support to field teams
• Develop sales support materials
• Support contract launch process
• Help execute internal meetings
• May present in person or via WebEx to support sales teams
• Understand Stryker brand guidelines
• Maintain a high degree of self-motivation, generates fresh ideas and fosters positive team interaction

What you need:

• B.B.A. or B.S. in any field (emphasis in marketing or a related discipline preferred)
• Excellent analytical skills.
• Excellent interpersonal skills.
• Demonstrated effective organizational skills.
• 1+ years in a marketing, sales or related position.
• Field sales training with key Sales Representatives

What We Offer

• A winning team driven to achieve our mission and deliver remarkable results
• Quality products that improve the lives of customers and patients
• Ability to discover your strengths, follow your passion and own your own career

Learn more about Stryker:
https://www.stryker.com/