Associate Director US Consumer Marketing, Oncology (Remote)

Job Description

Subject to applicable law, all prospective hires will be required to demonstrate that they have been fully vaccinated for COVID-19 or intend to be vaccinated for COVID-19 by November 1, 2021, or qualify for a medical or religious accommodation to this vaccination requirement. Hired candidates who are not vaccinated by November 1, 2021, and who have not been approved for a legally-required medical or religious accommodation will be subject to disciplinary action up to and including termination of employment, subject to applicable law.

We are currently recruiting for an Associate Director Consumer Marketing, U.S. Oncology. This position will be responsible for leading key elements of the consumer marketing strategy across multiple tumor types.

This position will require outstanding leadership in many areas including strategic direction, problem solving and relationship building, as well as ability to work successfully in fast-paced, ever-changing environment. This role also requires exceptional collaboration skills in working with a wide variety of stakeholders.

Key responsibilities include and are not limited to the following:

• Strong leadership in developing and executing consumer marketing strategy for both existing and future indications

• Tight collaboration with many stakeholders to ensure consumer strategy is integrated and aligned with overall brand priorities

• Lead the positioning, strategy, market research, patient journey development, media planning and metrics across multiple tumors

• Understanding of market dynamics and competitive set to make strategic go-to-market recommendations and shifts

• Strong understanding of the end-to-end patient journey, especially on treatment and post treatment needs

• Experience leading promotional and multi-channel media planning for all consumer channels for assigned tumors

• Solid understanding of social and digital media to evaluate recommendations that align to target audience

• Experience interpreting consumer data and analytics to ensure ongoing optimization against strategy and campaign goals

• Engage with consumer promotions team to prioritize and ensure execution against brand plan

• Establish and lead new, innovative agile team as Product Owner

• Successfully establish networks and collaborate across multiple stakeholders

• Engage with global communications team for internal and external activities

• Understand key advocacy groups supporting specific tumors

Position Qualifications:

Required: Bachelor's degree

Preferred: Master's degree

Required Experience and Skills:

• Minimum of (5) years marketing experience

• Strong strategic thinking, problem solving, teamwork, analytical, and written/verbal communication skills

• Strong collaborative skills

• Consumer marketing and/or consumer promotions experience

• Strong understanding of integrated marketing across various channels

• Ability to work within complex organizations and markets and lead sub-teams in support of key marketing strategy areas

• Experience influencing without direct authority and working successfully with cross-functional teams

• Agile-type work experience

• Approximately 25% travel, including some weekends.

Preferred Experience and Skills:

• Product/Indication Launch experience

• Experience with combination and/or co-promote brands

• Oncology Marketing experience

• Excels when addressing ambiguity, working outside existing processes and structures

• Ability to drive influence and alignment

• Test and learn mindset to drive culture of innovation

Position location: Upper Gwynedd, PA or Virtual/Remote

Residents of Colorado

Click here to request this role’s pay range.

Our Human Health Division maintains a “patient first, profits later” ideology. The organization is comprised of sales, marketing, market access, digital analytics and commercial professionals who are passionate about their role in bringing our medicines to our customers worldwide.

HHDI2021

Who we are …

We are known as Merck & Co., Inc., Kenilworth, New Jersey, USA in the United States and Canada and MSD everywhere else. For more than a century, we have been inventing for life, bringing forward medicines and vaccines for many of the world's most challenging diseases. Today, our company continues to be at the forefront of research to deliver innovative health solutions and advance the prevention and treatment of diseases that threaten people and animals around the world.

What we look for …

Imagine getting up in the morning for a job as important as helping to save and improve lives around the world. Here, you have that opportunity. You can put your empathy, creativity, digital mastery, or scientific genius to work in collaboration with a diverse group of colleagues who pursue and bring hope to countless people who are battling some of the most challenging diseases of our time. Our team is constantly evolving, so if you are among the intellectually curious, join us—and start making your impact today.

NOTICE FOR INTERNAL APPLICANTS

In accordance with Managers' Policy - Job Posting and Employee Placement, all employees subject to this policy are required to have a minimum of twelve (12) months of service in current position prior to applying for open positions.

If you have been offered a separation benefits package, but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separation package, then you are no longer eligible for your separation benefits package. To discuss in more detail, please contact your HRBP or Talent Acquisition Advisor.

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Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process.

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We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively. We are an equal opportunity employer, committed to fostering an inclusive and diverse workplace.

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Merck & Co., Inc., Kenilworth, NJ, USA, also known as Merck Sharp & Dohme Corp., Kenilworth, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

Employee Status:

Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Shift:

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Hazardous Material(s):

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Requisition ID:R139633